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Marketing Manager

2 months ago

Warrington, United Kingdom Fawkes & Reece (North) Full time
Marketing Manager
About the role - Marketing Manager
An established house builder have a requirement for a Marketing Manager to join their Sales & Marketing team. You will be responsible for managing all marketing activities within the Region and supporting the Sales & Marketing Director with implementation of the marketing strategy and promotion of sales for development within the region.
Duties & responsibilities:
Responsible for the marketing budget
Preparing briefs for marketing and coordinating the approval process
Working closely with the sales team on brand guidelines and advertising guidelines
Liaising with external agencies, i.e. PR & marketing agencies, advertising agencies, brochure designers, Media booking agencies, radio companies and PPC agencies etc.
Attend monthly/quarterly PR meetings and liaising with the Sales Managers regarding marketing strategies and campaigns
Coordinating new site openings, re-launches and other promotional activities
Respond to any social media enquiries and advise how to respond.
Report on the activity of the regions marketing by preparing updates on marketing strategy for board reports and operation reports
Deal with property portals with regards to feeds, content and performance
Liaise with the legal department to ensure all marketing elements are compliantUploading of photography to new developments and uploading virtual tours onto the web site.
Responsible for the presentation upkeep of the region's web site content.
Coordinate the uploading of a new development and removing completed development information, etc.
Market to the existing CRM database through the preparation of SMS's and email campaigns
Conducting competitor analysis
Reviewing and investigating new marketing opportunities
Liaison with charities and sponsorships
Analysing marketing data/results and recommendations for media based on this analysis
Requirements for the Marketing Manager:
· Excellent communication skills (written and verbal)
Excellent analytical skills
Creative and innovative
Experience using CRM systems, ideally Salesforce and Google analytics
IT literate including Microsoft Office and Photoshop
Previous experience in a similar role
Relevant qualification in a Marketing
Commercial awareness
Ability to identify market trends and interpret market research
What's on offer for the Marketing Manager
Salary competitive (DOE)
Company car or car allowance
Contributory pension
Healthcare
Company Bonus scheme
If you want to hear more about the Marketing Manager role please apply with an up-to-date copy of your CV or contact Deena Fields in our Bolton office on (phone number removed)