Marketing Manager

4 weeks ago

Herne Hill, United Kingdom Mark Allen Group Full time
MARKETING MANAGER
MA EXHIBITIONS
Mark Allen is a growing media and events organisation, with 550 MAG-nificent individuals across 7 offices. We are recruiting a Marketing Manager to spearhead the marketing efforts for a market-leading exhibition.
Lead and influence the marketing efforts for an exhibition within our esteemed MA Exhibitions Healthcare portfolio. Collaborating closely with the Event Director, you will develop and execute a robust marketing strategy aimed at achieving our shared business objectives.
This is a hybrid role, 3 days in the Herne Hill office, with a salary of up to £35,000 (DOE) plus bonus and benefits. We will provide on-the-job training where required so you feel fully supported.
Event Details:
The Primary Care Show
The Primary Care Show continues to be the UK’s go-to event for GPs, nurses, managers, podiatrists, physiotherapists, midwives, dietitians and other NHS and private clinicians working in primary and community care.
Key Responsibilities:
* Your responsibilities will include developing, implementing, and managing a targeted 12-month marketing campaign across various channels to drive registrations, and onsite visitors, and generate valuable sales leads. By analysing campaign performance data, you will identify opportunities for optimisation and work with our Data Team to refine targeting strategies.
* As the steward of our online presence, you will curate website content to maximise impact and ensure messaging remains relevant throughout the event cycle. Collaboration is key at Mark Allen, and you'll work closely with our exhibition team across the London and Liverpool offices to create compelling content for distribution across channels such as email and social media.
* Internally and externally, you'll be the point of contact for all marketing-related matters, fostering meaningful relationships and becoming the go-to marketeer for our event. You will manage the event marketing budget diligently, overseeing vendors and contracts in close consultation with the Event Director.
* Given that our event and some team members are based in Liverpool, travel to our Liverpool offices will be required, particularly closer to showtime in May.
* Your journey with us will involve regular reporting to the wider event team, providing transparency on marketing activities, performance metrics, and the strategic direction.
* If you're passionate about advancing your marketing expertise to drive success and thrive in a collaborative environment, we encourage you to embark on this exciting journey and apply for our Marketing Manager role today.
PLEASE KINDLY NOTE - All applicants must demonstrate the right to live and work in the UK to be considered for this role. We are currently unable to offer sponsorship for the foreseeable future.
We positively celebrate Diversity, Equality & Inclusion at the Mark Allen Group. We hire great people from a wide variety of backgrounds because it makes our company stronger. Embrace your strengths, we do If you're excited about this role, we encourage you to apply even if your experience doesn't perfectly align with every listed bullet point. You may be just the right candidate for this or other roles in our business.
Mark Allen Group has seven divisions: MA Agriculture, MA Business, MA Dentistry Media, MA Education & Music, MA Exhibitions, MA Financial Media, and MA Healthcare
Content is key to everything that we do, be it across print, digital, content or events. Our ever-expanding business has rapidly grown from its humble beginnings in 1985 and we’re only just getting started

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