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Senior Brand Manager

4 months ago

Berkshire, United Kingdom Michael Page Full time
A Senior Brand Manager within a global FMCG Food Business
Strategic ownership for a leading brand and line management experience Client Details
A global giant within the FMCG space and a portfolio of leading and household name brands, they are looking for a Senior Brand Manager to join them in their fast paced and entrepreneurial business.
Description
You will be responsible for:
Developing and implementing marketing strategies for your brand
Monitoring and analysing market trends, competitor activities, and consumer behaviour.
Leading annual brand planning and the development of new product initiatives.
Coordinating cross-functional teams to ensure successful product launches.
Managing the budget for brand promotion and marketing.
Managing 3rd party agencies
Reporting on the performance of marketing strategies and recommend improvements.Profile
The successful candidate will have:
Proven experience in brand management within the FMCG industry.
Strong analytical skills with the ability to interpret market data.
Outstanding communication skills and the ability to manage agency relationships effectively.
Proficiency in using marketing software and digital marketing strategies.
Line management experience Job Offer
A salary of up to £65,000 + benefits is on offer for the successful candidate