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Automotive Digital Marketing Specialist

3 months ago

Whitley Coventry, United Kingdom Jonathan Lee Recruitment Ltd Full time
Do you have a background in CRM and digital customer experience, and are you seeking a new contract job in Coventry? Jonathan Lee Recruitment is helping a collaborative company recruit a CRM/Digital Customer Specialist, and the role comes with an umbrella contract rate of £31.36/hr (inside IR35).
As a CRM and digital customer experience specialist, you will join an award-winning Customer Journey team, made up of inspired and motivated professionals who are committed to transforming the business through creative, high-impact messages.
You will define customer touch points, develop our strategic CRM proposition and future direction, and deliver integrated and consistent communications. You will also develop and implement communications to stimulate sales of vehicles and services and, in the process, build familiarity and consideration of our brands.
This role would suit someone with a strong digital customer experience background working for a luxury brand or automotive manufacturer, ideally across a range of product market segments.
In your first few weeks in this CRM/Digital Customer Specialist role, you can expect to:
Support the implementation and development of the contact strategy across all CRM touchpoints, facilitating the delivery objectives and specifically focusing on the end-to-end Customer Journey, customer touchpoints and contact programmes
Ability to adopt an analytics and insight approach
Optimise the current processes to ensure a consistent luxury experience
Leverage and integrate CRM touchpoints with campaigns and/or new product launches
Identify opportunities to use customer data to create a more personal customer journey
To apply for this Digital Customer Specialist role, your soft skills, expertise, and experience should include:
Marketing communications or CRM experience in the automotive sector
Agency and stakeholder management skills
Significant experience working on CRM and/or digital customer journeys
Demonstrable project planning and process skills with flexibility to adapt to a wide scope of activities and projects
SFMC experience
Understanding and experience of using multiple channels to maintain a consistent 1:1 message
Please contact our team today to apply and register your interest in this contract CRM / Digital Customer Specialist position in Coventry. They'd be thrilled to hear from you. We'd love to help you get your next role and enable you to fulfil your professional ambitions.
Your CV will be forwarded to Jonathan Lee Recruitment, a leading engineering and manufacturing recruitment consultancy established in 1978. The services advertised by Jonathan Lee Recruitment are those of an Employment Agency.
In order for your CV to be processed effectively, please ensure your name, email address, phone number and location (post code OR town OR county, as a minimum) are included