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Senior Digital Media Executive

3 months ago

London, Greater London, United Kingdom Digitalassetmanagementnews Full time
Performance Marketing is that area of the business that looks after digital user acquisition. SEO

Thinking out of the box, innovation and attention to details are crucial to keep improving on the existing channels and finding new solutions to test.

In order to be able to correctly track how each channel is contributing to driving value, we leverage our Martech team that is looking after tracking and correct channel attribution.

When you combine all of this together, the result is an acquisition strategy that goes from the top to the bottom of the acquisition funnel, with accurate measurement and efficient budget allocation focused on ROI maximisation.

The set-up of Digital Media campaigns including coordinating creative assets and tracking URLs
Liaise with media companies (such as Facebook and Google) to ensure effective and accurate delivery of our campaigns
Perform analysis of live or historical campaigns to detect trends in the data with a view to improving the performance of current and future campaigns
Work with our in-house design team to develop new ad creative
Communicate campaign performance and any learnings to the team and senior stakeholders on a regular basis.
We're looking for someone who's recently graduated with a scientific or numerical based degree.
This is an entry-level role so no previous marketing experience is necessary. Strong aptitude for data analysis
Good working knowledge of Microsoft Excel, experience with Pivot Tables is desirable
Highly effective and clear communicator, both verbally and in writing
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Type:
Full-Time

Categories:
Digital Marketing / Marketing Technology, Creative / Content Operations / CMS

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