Digital Performance Analyst

1 week ago


Norwich, Norfolk, United Kingdom Henry Nicholas Associates Full time

  • Data and Analytics
  • Marketing Insights
  • Hybrid working
The experience we need.

  • Excellent data analysis skills, with the ability to interrogate data sets to pull out key insights.
  • Have an investigative nature and high attention to detail.
  • Excellent communication skills will be required to identify, visualise, and explain key insights.
  • Proficiency with appropriate tools, including GA4, BigQuery, Microsoft Excel (including pivot tables and standard deviation), and know key functions such as VLOOKUP, sumifs, countifs.
  • Experience with social listening and audience insight tools.
  • Experience with Microsoft Word and PowerPoint.
  • Confident in delivering your analysis to both colleagues and clients.
  • Able to work individually and collaboratively.
  • Are clear and persuasive in both verbal and written communication.

Desirable:

  • Experience with Java and Python and Google Cloud SDK & API Scripting
  • Experience in Digital Marketing
  • Experience with SQL
  • Knowledge of coding Languages
  • JavaScript, HTML, Python or PHP
  • Maths A-Level or equivalent
The role.

This role is a mix of accruing data alongside gathering insight, so it's essential that you are familiar with data warehouse platforms as you will be required to build out data to be used for reporting on multi-channel campaign activity.


The Digital Performance Analyst will:

  • Provide data, analysis and research skills across the business wherever required.
  • Guarantee effective client reporting by recommending and monitoring appropriate campaign metrics and KPIs, as well as having a practical involvement in ensuring the relevance and quality of the agencies inhouse reporting platform.
  • Provide expert insight into website usage statistics, typically via an indepth understanding of GA4 and BigQuery, and the ability to produce meaningful report summaries.
  • Integrate client data with campaign data where necessary, working with clients to build a data integration strategy based on their tech stack and security requirements.
  • Devise and implement internal research and development projects to quantify and evaluate different search marketing techniques.
  • Provide data and research consultancy to internal staff and clients as required.
  • Provide information for monthly reports and quarterly review documentation for retained digital marketing clients.
The company.
My client is the world's most awarded B2B communications agency.

Headquartered in London and with offices across the UK they are growing fast and are looking for a Digital Performance Analyst with agency experience to join their friendly Performance Marketingteam based in Norwich.

As part of the Insights team, you will utilise your analytical skills and deep understanding of data analysis and insight to provide clear, effective recommendations for campaign strategies to help achieve client objectives.

What you'll get in return.

For all your hard work as Digital Performance Analyst in this amazing company, you'll be rewarded with a competitive salary of up to £33k DOE and other great benefits.


  • Global career development opportunities
  • Hybrid working
with up to 2 days in the office (usual hours - 5:30pm, Monday to Friday)

  • Opportunities to get involved with working groups such as Diversity & Inclusion, Wellbeing and ESG / Sustainability
  • To work with the best and most exciting clients
  • To work on global accounts in the most challenging sectors
  • To work with the best brains and creative talent in the industry
How to apply.
For more info on this or similar roles please give Gaby Sweeting a call.

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