Marketing and Client Experience Executive
1 week ago
The role:
- Support the marketing manager in daytoday marketing tasks
- Help contribute ideas for the delivery of the marketing plan
- Copywriting for all channels internally and externally
- Support in the management of all digital marketing channels
- Create SEOoptimised content for digitally integrated use
- Liaise with internal stakeholders to obtain content
- Write creative and engaging content blogs, client case studies
- Preparation of press releases and management of media contacts
- Raise awareness of marketing campaigns, activity and success internally
- Monitor effectiveness of marketing campaigns through all channels
- Run and analyse client surveys, producing client facing content and internal reports
- Create strategies to improve client experience at all touch points
- Manage CRM usage, drive efficiencies and improvements in CRM
- Support and train CRM users
Desired Skills & Experience:
- Proven track record in B2B marketing in a professional environment
- Proven experience in implementing and delivering marketing strategies
- Good team player
- Great communication skills
- A detailed individual with impeccable accuracy
- Selfstarter, able to work independently, make solid judgement calls and take accountability for work
- Experience in CX management
- Experience of using CRM systems
- Confident user of LinkedIn, Twitter, Facebook, YouTube
- Creative can write compelling short articles and has an eye for design
- Can create a campaign in MailChimp, monitor, measure and report on results
- Datadriven measuring the effectiveness of marketing output
- Brand advocate valuing and protecting our brands at every touchpoint
- Innovator you seek out and prove new ways of achieving measurable results
- Marketing degree/qualification
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