Climate Environment Social Marketing Lead
2 weeks ago
Country:
United Kingdom
Position Location:London, United Kingdom / Croydon, United Kingdom
Contract Type:Permanent
Work Pattern:Full Time
Sector:Corporate services
Discipline:Marketing and communications
Job Ref:757
Recruiter Contact:Nikki George
More about Mott MacDonald
- We're a global engineering, management, and development consultancy.
- Our purpose is to improve society by considering social outcomes in everything we do, relentlessly focusing on excellence and digital innovation, transforming our clients' businesses, our communities and employee opportunities.
- A fundamental part of this is respecting each person's differences and striving to meet their needs.
- Our values: progress, respect, integrity, drive, excellence.
- We are proud to be a one of Glassdoor's top employers to work for in the UK, as well as being recognised as a Top Inclusive Company in the UK.
About the business unit
The team works collaboratively to offer specialist advice, best practice and technology to all areas of our business specifically designed for our global reach.- We are looking to expand our Environment and Society (E+S) services and capability.
There is an opportunity to lead the creation and management of the engagement and communications activities in the areas of climate, environment, social value and sustainability.
Amplifying Mott MacDonald's reputation and leadership in these technical areas - this role will underpin our marketing and communications (including storytelling and messaging) with our business actions, policy, public affairs and reputation management.- This is an exciting career opportunity for a dedicated team player who has significant multi-sector experience and relationships, is an excellent communicator, has strong experience in ESG topics, especially climate change and social issues, and loves to work in a collaborative environment.
If you're a natural connector and love creating new partnerships, come join our teamOverview of role:
Reputation
- Segment key audience groups, with the aim of increasing our understanding of them and the most effective ways to engage them
- Work with our csuite on E&S strategy and thought leadership/case studies to ensure alignment with business goals
- Lead on testing, analysing, measuring and continuously improving our content and channels approach, using data to inform decisions
- Own the marketing calendar understand priority workstreams, crossovers in key messages (with the aim of reducing 'noise') and increase audience impact
- Develop and/or support the creation of positioning papers, policy notes, thought leadership and case studies
- Develop a people and projectbased storytelling approach to our content, with the aim of increasing colleague engagement across our work in climate, environment, social and sustainability
- Support our Global E& S lead and practice leaders to develop an external engagement plan to "build our right to win" through profileraising, influencing, engagement and advocacy working with internal teams and external agencies as required
Revenue & Relationships
- Understand client needs and drivers to help shape new compelling value propositions
- Liaise with E&S teams across different regions to connect global and regional initiatives
- Create or assist in the development of client relations activities to better enable account leaders to...
- Convene, facilitate and run stakeholders groups to shape direction or gain consensus;
- Develop and contribute to events, workshops, working groups, presentations, media, papers etc;
- Build and maintain an extensive network across clients, buyers, influencers, policy makers and the Mott MacDonald Group.
- Work with Group Marketing/External Engagement Teams to support regional rollouts.
- Programme/project manage work packages in line with budgets and timescales;
- Work closely with the Communications & Marketing team to develop impactful collateral to support engagement and advocacy activities.
- Design and develop engagement and advocacy for major pursuits or projects, working closely with WIN/bid teams, to ensure clarity of message and policy
Strategy & Reporting
- Lead on the production of internal and external reports, and ensure reporting requirements are met
- Work with the E&S Global Leader and team to shape and sell the business strategy and vision for the region to key stakeholders and staff
- Strategic and operational experience in all areas of Environment & Society
- A good knowledge of the infrastructure sector and clients
- Your communication skills must be topnotch adopting our tone of voice and capable of distilling complex information into clear, audience appropriate messaging
- A consistent record of building strong, effective working
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