Marketing Planning Manager

7 days ago


Hove, Brighton and Hove, United Kingdom LegalAndGeneral Full time
Job Description

We're recruiting for a Marketing Planning Manager to join us on a 12 month FTC. We're offering a competitive base salary and strong benefits package. You will be managing the marketing planning process to produce robust marketing plans and re-forecasts that align with the Product, Proposition and Commercial strategies and are optimised for product enhancements and external market conditions.

What you'll be doing:

  • Co-ordinating the annual marketing planning process; quarterly and monthly reforecast, including phased plans; to deliver APE, budget, marketing ratio and NBVA outputs
  • Day to day budget and accrual management, key contact with Finance to manage finance processes
  • Providing performance and marketing MI for key governance, trading and performance meetings
  • Building and nurturing collaborative working relationships with key stakeholders across the Insurance business
  • Competitor and market monitoring and analysis to feed into the planning process
  • Working closely with the Data Science and Finance Performance teams to ensure latest marketing analytics, attribution, econometrics, customer segment and LTV data and methodology is fed into the marketing planning and reforecast process
  • Working with the relevant Product & Proposition and Commercial teams to ensure that the marketing strategy and plans are aligned with and optimised for product enhancements and driving LTV metrics
  • Ensuring that we adhere to the FCA's guidance on Treating Customers Fairly (TCF) in all solutions we deliver by working closely and collaboratively with the LGI Conduct Risk team
Qualifications

Who we're looking for:

  • Excellent knowledge and experience of developing, implementing and co-ordinating the marketing planning process.
  • Excellent understanding of marketing performance metrics and reporting
  • Strong analytical mindset
  • Experience of providing performance and marketing MI and reporting
  • Experience with PowerBi or Python

Experience of budget management and finance processes

Whatever your role, we reward performance and behaviour with a package that looks after all the things that are important to you. Here are some of the benefits we offer:

  • The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes
  • Generous pension contribution
  • Life assurance
  • Private medical insurance (permanent employees only)
  • At least 25 days holiday, plus public holidays, 26 days after 2 years' service. There's also the option to buy and sell holiday
  • Competitive family leave
  • Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax efficient salary sacrifice
  • There are the many discounts we offer – both for our own products and at a range of high street stores and online
  • In 2023, some of our workspaces were redesigned. Our offices are great spaces to connect and collaborate and have your wellbeing at the heart
Additional Information

Legal & General is a leading financial services organisation, named Britain's Most Admired Company in 2023, for the second year running. Rated top in our sector and top for inspirational leadership, we have a strong heritage and an exciting future.

We're one of the world's largest asset managers, homebuilders, pension providers and insurers. Connecting to form a unique business model which drives value for our customers and society. And enabling our people to create impact through work that is meaningful and valued.

If you join us, you'll be part of a welcoming, inclusive culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We strive to be open, mindful, and inclusive, so are always willing to discussing flexible working arrangements and reasonable accommodations for candidates with specific needs. It doesn't matter if you don't meet every single criterion in this advert. Instead, think about what you excel at and what else you can bring in terms of strengths, potential and connection to our purpose.

If you're open to find out more, we'd love to hear from you.



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