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Technical Representative
4 months ago
Who We Are:
Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world.
We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged.
We foster a culture in which every associate feels welcomed and respected, where leaders and creatives are inspired to shape the world of tomorrow by taking bold action today.
At New Balance, We Got Now.
New Balance are looking for an individual to help in our mission, propelling everyday athletes to achieve a new PR, run their first 5K or just to live a more healthy and active lifestyle.
We are looking for support in the education and engagement of consumers and retail store associates, through supporting the UK & Ireland marketing team in the activation of brand campaigns, product launches and strategic partnerships inc.
TCS London Marathon.We are looking for someone who can champion our core goals and values, bringing energy and enthusiasm to their role, building strong partnerships, and driving authentication, awareness and loyalty for the brand.
MAJOR ACCOUNTABILITES:
- Educate and engage consumers and retailers through effective training and promotional activity throughout UK&Ireland.
- Support the curation of effective training materials and its delivery across appropriate online and offline training channels, with a focus on the end consumer.
- Develop strong partner relationships and build a network of contacts to enable New Balance to consistently reach and engage new consumers.
- Actively seek and engage running communities and crews to encourage product and brand engagement at all levels.
- Passionately represent the brand across key events, product showcases, promotional activations, and training workshops to maximise consumer and retailer knowledge.
- Supporting the team in the customer service of retailers, providing the required tools to deliver best in class sales and marketing solutions.
- Manage the development and implementation of seasonal POS and digital assets ensuring the effective and appropriate branding of New Balance within our partner stores.
- Support the development of trade marketing plans to identify and action opportunities and encourage sellthrough.
- Amplify strategic partnerships and campaigns to support the growth of the performance running category.
- Be a brand ambassador for cross category initiatives in support and events & learning and development.
- Report back to the business on market trends, opportunities, and competitor activity.
REQUIREMENTS FOR SUCCESS
- Sports Science degree and/or sports retail experience desirable.
- Strong sales and customer orientation.
- Excellent written and spoken English and knowledge of MS Office packages
- Highly organised and customer focused with a desire to succeed with a thriving brand
- Strong interpersonal and networking skills
- Selfmotivated with an ability to use initiative
- Creative and innovative thinker
- Thrives in a fastpast environment
- Good understanding of social media
- Inspiring and convincing personality
- Passion for running and the sports industry
- Ability to work as part of a team
- Valid UK driving license, as company car provided
- Evening and weekend work required
Equal Opportunity Employer:
New Balance is committed to equality of opportunity for all current and prospective associates regardless of age, disability, race, religion or belief, gender, sexual orientation, pregnancy and maternity, marriage and civil partnership and gender reassignment.
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