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Marketing Manager
3 months ago
Marketing Manager
About us
Our companies produce life-changing medicines, provide much needed healthcare services to the most vulnerable and develop innovative biotechnology products. Our customers are found in the healthcare, pharmaceutical and agricultural sectors. So, experienceor an interest in these areas would be a benefit.
The role
We're looking for an experienced growth B2B Marketer with an interest in biotechnology to own the marketing operations and help direct the marketing strategy for Microgenetics, a biotech start-up within the Pharmaxo Group.
Key duties & responsibilities
- Work with the Head of Marketing and Managing Director to set the marketing strategy for Microgenetics products and services.
- Ensure marketing plans are executed in full sourcing support if needed
- Liaise with marketing agencies, in house specialists and freelancers where technical & creative support is needed
- Track spend and ensure it is kept within agreed budget
- Continuously monitor performance of campaigns, A:B testing where possible
- Regularly report on marketing effectiveness
- Work closely with sales to generate and nurture high quality leads
- Plan and organise our attendance at physical and online events throughout the year. Travelling if necessary and possible
- Produce and promote engaging content for prospects at each stage of the buying process
- Manage and update the Microgenetics website content
- Manage the Microgenetics social media accounts
- Develop key stakeholder relationships
- Provide business leaders with market research and insights to support product development
Benefits
In return we offer rewards and benefits including:
- Salary £41,850 per annum
- Full time: 37.5 hours per week
- 29 days holiday, inclusive of bank holidays. Increasing with service.
- Generous Pension scheme
- Life Assurance
- Company bonus scheme
- Additional noncontractual benefits including free breakfast and outdoor gym