Head of Marketing

1 week ago


Liverpool, Liverpool, United Kingdom In Technology Group Full time

Head of Marketing

Join our team in Liverpool (Hybrid option available after probationary period).

Compensation: Up to £50,000 depending on experience.

This role is a key leadership position in our company, we are looking for a marketing expert focused on generating leads and boosting B2C sales.

Responsibilities will include:

  • Overseeing and improving our B2C website and sales platform.
  • Creating effective marketing strategies to meet B2C sales goals.
  • Managing relationships with external lead generation partners.
  • Executing diverse digital marketing campaigns.
  • Analyzing marketing data to track performance.
  • Generating reports on marketing results.
  • Enhancing brand visibility and awareness.
  • Running multi-channel campaigns emphasizing digital channels, complemented by traditional methods.
  • Supporting other marketing initiatives as required.

Requirements:

  • 5+ years of senior-level experience in B2C marketing.
  • Marketing credentials such as a Degree or CIM qualification.
  • Proficiency in strategy development, paid social ads, email marketing, content writing, data analysis, and reporting.
  • Prior experience in lead generation.

This opportunity is presented by In Technology Group Ltd acting as an Employment Agency for this position.


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