Marketing and Communications Manager

1 week ago


London, Greater London, United Kingdom FSRH - Faculty of sexual and reproductive healthcare Full time £31,197
Fixed Term Contract (Maternity Cover for up to 12 months)

Hours: 28 hours per week

Location:
Hybrid – FSRH London office (London Bridge) and home working.

We're recruiting a part time Marketing and Communications Manager to support the development, implementation and management of innovative marketing campaigns to drive awareness, interest, and income across all areas of our work.

This is a part time, fixed term contract role to cover a period of maternity leave.

To achieve this, we're looking at new ways to reach and engage our audiences – from GPs, nurses, and midwives to pharmacists and consultants, to ensure all service users have access to safe and effective sexual and reproductive health across the life course.

Marketing management

Supporting our Head of Marketing to develop cross-organisation marketing plans to help us achieve our member retention objectives and reach new audiences.

Leading projects with our Members Services Team, Education and Training, and External Affairs teams to understand the market and customer need for our products and services.

Marketing activities

Lead on the delivery of effective marketing plans for a range of audiences and outputs, including but not limited to our online and in-person events, qualifications, training and assessments, and clinical guidance, guidelines and standards.

Write engaging copy for both online and offline marketing collateral – including news stories, blogs, email communications, print and digital adverts, and social media.

Segment and tailor marketing communications for a range of audiences by professional role, membership type, and level of involvement with us.

Manage regular email communications with our registered users (those who express an interest in us) and candidates (those currently learning with us) to support their journey towards becoming a member.

Develop and manage the marketing activities for our core member publication The British Medical Journal in Sexual and Reproductive Health (BMJ SRH)
Proactively manage a content calendar to help keep track of our range of communications.

Collaborate with our Digital Marketing Officer to repurpose content from our website and campaign publications for use on social media.

Ensure all communications practices are GDPR compliant.

Marketing intelligence

Support the Head of Marketing with desk-based research / activities to help us better understand and engage with newer audiences (e.g., Monitor and report on the effectiveness of marketing campaigns, using a range of tools (e.g., Google Analytics, CRM reports, Google Data Studio), working closely with our Digital Content Manager and Data Manager.

Proactively look at ways to improve the overall effectiveness of marketing campaigns, using data and insights to inform this.

Brand management

Champion our FSRH values, brand guidelines and style guide, supporting the Head of Marketing to keep our templates and materials up-to-date and implemented correctly.

Support the development of event specific content for in-person and online events, and occasionally assist as an FSRH representative.

Produce slides for our CEO / Officers where needed to help share information about FSRH's work.

Developing and delivering successful and multichannel marketing and communications plans
using email marketing tools and segmenting communications to suit specific audiences
working across social media platforms and creating tailored content
using data to understand audiences, measure the success of campaigns and improve effectiveness
copywriting skills for a variety of audiences on different communications channels, both online and offline
with tools such as Mailchimp, Hootsuite, website content management systems (CMS) and Google Analytics
Microsoft office skills with a knowledge of Office 365
positive communication skills, both written and verbal with great attention to detail and proof-reading abilities

25 days holiday, with an additional 2 days leave after 2 years of service, and a further 3 days after 5 years.

~ Flexible working culture
~ Pension and life assurance scheme:
~10% employer contribution / 5% employee contribution after successful completion of probation. This also includes access to life assurance at 4x annual salary and an income protection scheme.
~ Employee Assistance Programme (EAP)
~ Employee discounts portal
~'Free Lunch' Thursday (in office)
~ Interest free season ticket travel loans
~ Enhanced maternity, paternity, adoption, and neonatal pay
~ Ongoing training and development

we are unable to sponsor people requiring a work visa.

Please send your CV and covering letter to contact us if you require any assistance or adjustment so that we can help with making the application process work for you.

We value diversity, promote equality, and encourage applications from people of all backgrounds and are working hard to minimise unconscious bias.



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