Senior Creative Services Manager
2 weeks ago
Job Description:
At Warner Music Group, we're a global collective of music makers and music lovers, tech innovators and inspired entrepreneurs, game-changing creatives and passionate team members. Here, we know that each talent makes our collective bolder and brighter. We are guided by four core principles that underpin everything we do across all our diverse businesses:
Music is Everything: Music is our passion, and we can never get enough. Tastes, trends, and tech will change, but great artists and songwriters will always be our driving force.Global Growth, Local Expertise: Music is a global language. Through communication and collaboration, our success can come from anywhere and translate everywhere.Innovation and Insight: Pushing the boundaries requires the best information and the boldest imagination. We use both to create the future.Empowered by People: Like the artists we serve and the music they make, our differences make us stronger. This is a place where every talent can belong and build a career.We remain committed to Diversity, Equity, and Inclusion. We know it fosters a culture where you can truly belong, contribute, and grow. We encourage applications from people of any age, gender identity, sexual orientation, race, religion, ethnicity, disability, veteran status, and any other characteristic or identity.
Consider a career at WMG and get the best of both worlds – an innovative global music company that retains the creative spirit of a nimble independent.
Job Title: Senior Manager, Creative Services
A little bit about our team:
The Global Marketing team at WMG operates at the heart of our business, working across top priority artists and tracks from around the world and driving digital innovation.
As a Senior Manager, Creative Services, you will play a pivotal role in building impactful digital campaigns for the company's most prominent acts, backed by significant budgets.
Your expertise will place you at the forefront of content creation, creative development, innovation, and advertising, collaborating directly with major technology platforms and dynamic start-ups to promote our next global superstars.
Your role:
In this role, you will spearhead major digital campaigns for global priority artists, engaging with influencers, partnering with start-up tech companies, and crafting original content for platforms like TikTok. You will lead these campaigns, setting the standard for innovation and creativity in digital marketing.
Here you'll get to:
Lead and execute innovative digital marketing campaigns to promote fan and audience growth. Manage relationships with external agencies, ensuring seamless integration and high-quality output. Develop and execute influencer marketing strategies, including building in-house relationships and supporting global deals with creators. Create, curate, and commission engaging content for advertising campaigns and social media channels. Explore and implement creative and innovative methods to promote artists. Be an educator within WMG, sharing best practices, learnings, and innovations in digital marketing. Build and enhance WMG's owned digital channels. Leverage data and insights to inform and refine the creative strategy, ensuring alignment with audience preferences and trends. Compile and distribute a weekly mailer to educate WMG on industry trends, new platforms, and creative campaigns. Learn and apply the fundamentals of media buying to enhance advertising campaigns. Oversee content performance, making adjustments to optimise campaign results. Work with strategy, data, and insights to streamline processes around planning, delivery, and reporting. Lead global creative taskforces, presenting and owning creative excellence globally.About you:
5-7 years of experience in a digital marketing role, with a focus on innovation and creativity. Proven experience in sourcing, creating, and managing digital content. Tech-savvy with a keen understanding of current trends in social media and technology. Exceptional communication and relationship-building skills (phone, VC, written, in-person). Strong experience in managing teams and leading projects. Demonstrated ability to manage relationships with external agencies effectively.We'd love it if you also had:
Experience with advertising platforms such as Facebook Ads Manager, AdWords, TikTok, etc. In-depth knowledge of the TikTok landscape, including content creation. Proficiency in Adobe Creative Suite (Photoshop, Premiere, After Effects, etc.). A passion for music and the entertainment industry. Strong analytical skills with an ability to translate data into actionable insights. Previous experience in a senior or managerial role within a creative or digital marketing agency.About us:
As the home to Asylum, Atlantic, East West, Elektra, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world's premier recording labels, Warner Music Group champions emerging artists and global superstars alike. And our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalogue of more than one million copyrights worldwide. Redefining what it means to be a music company in the 21st century, our consumer brands include trend-setters like UPROXX, Songkick, HipHopDX, and EMP. We're the home to WMX – the next generation services division that connects artists with fans and amplifies brands in creative, immersive, and engaging ways – and Alternative Distribution Alliance (ADA) – the ground-breaking global distribution company for independent artists and labels.
Together, we are Warner Music Group: Music With Vision & Voice.
Love this job and want to apply?
Click the "Apply" link at the top of the page, or apply directly with your LinkedIn. Applying with LinkedIn will import all of the information you put in your profile, but will still allow you to upload a resume and cover letter.
Don't be discouraged if you don't hear from us right away. We're taking our time to review all resumes, and to find the best people for WMG.
Thanks for your interest in working for WMG. We love it here, and think you will, too.
WMG is committed to inclusion and diversity in all aspects of our business. We are proud to be an equal opportunity workplace and will evaluate qualified applicants without regard to race, religious creed, color, age, sex, sexual orientation, gender, gender identity, gender expression, national origin, ancestry, marital status, medical condition as defined by state law (genetic characteristics or cancer), physical or mental disability, military service or veteran status, pregnancy, childbirth and related medical conditions, genetic information or any other characteristic protected by applicable federal, state or local law.
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