Content Marketing Manager

2 weeks ago

London, Greater London, United Kingdom PicsArt, Inc. Full time
This is an exciting opportunity to join a fast-paced and dynamic tech company.

Picsart is the world's #1 creative platform and social editing app with a huge 150+ million monthly active users and an install base of more than 1 billion.

Picsart is dedicated to empowering small businesses and marketers with innovative digital tools to enhance their online presence. Our mission is to empower the creator in everyone by making professional-grade content creation accessible and intuitive.

The Content Marketing Manger is a pivotal role within our marketing department, responsible for playing a leading role in developing a comprehensive content marketing strategy.

This strategy aims to enhance brand presence, drive customer engagement, and contribute to revenue growth through compelling content across various formats and distribution channels.

An honest, open culture that emphasises feedback and promotes professional and personal development.
Hybrid setup— our team is distributed worldwide, from Armenia to US, UK, Germany, Spain and Romania.
Different wellbeing benefits (including a monthly wellbeing fund).
An environment that fosters innovation and creativity, a culture with the ability to pilot new trends

Develop and Execute Content Strategy : Work with the Director of Brand Communications and Content to craft a comprehensive content strategy that aligns with Picsart's growth objectives, leveraging insights into customer motivations and market trends.


Collaboration Across Departments :
Work closely with marketing, product and external partners to produce relevant content that supports broader business objectives. This involves ensuring content consistency and alignment with brand messaging across all channels.

Content Creation and Distribution : Oversee the creation and distribution of engaging content across multiple channels, including the Picsart blog and social channels, to build a community of fans and drive customer engagement.

Performance Measurement and Analysis : Measure and analyze the impact of content on business goals, including customer engagement, lead generation, and revenue growth.

Utilize analytics tools to refine content strategy and demonstrate ROI.

SEO and Digital Marketing : Work alongside the SEO team to ensure content is optimized for search engines and social media to maximize visibility and engagement.

Stay on top of SEO best practices and digital marketing trends to keep content relevant and effective.

Stakeholder Engagement :

Engage with internal and external stakeholders to gather insights and feedback, ensuring content meets the needs and expectations of target audiences.


Innovation and Adaptation :
Continuously seek innovative ways to enhance content strategy and adapt to changing market conditions and technological advancements.

7-10 years of experience in content marketing, experience with B2B brands preferred with experience in the tech or creative industry.

~ Strong writing and editing skills, with a knack for storytelling and engaging audiences.
~ Strategic Thinking :
Ability to develop and execute a content strategy that aligns with business goals.
~ Leadership and Team Management : Strong leadership skills with experience managing and/or mentoring a team of content creators.
~ Content Creation Expertise :
Proficiency in creating diverse content formats, including written, visual, and multimedia content.
~ Digital Marketing and

SEO :
Knowledge of digital marketing strategies, SEO best practices, and content distribution channels.
~ Analytical Skills :
Ability to measure content performance and use data to inform strategy adjustments.
~ Adaptability :
Flexibility to adapt to changing market trends and technology advancements.
~ Side hustles encouraged We're building a product for side hustlers/entrepreneurs - your experience and insights are valuable

This is a hybrid role, and our office is based in Shoreditch.
#We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider qualified applicants with criminal histories, consistent with applicable federal, state, and local law. We are committed to providing reasonable accommodation to employees who have protected disabilities consistent with local law.
Please click here for the E-Verify Poster in English or Spanish . For information regarding your Right To Work, please click here for English or Spanish .
Picsart is the world's largest digital creation platform.

Every month, the Picsart community creates, remixes, and shares billions of visual stories using the company's powerful photo and video editing and generative AI tools.

Picsart has amassed one of the largest open-source content collections in the world, including free-to-edit photos, stickers, backgrounds, templates, and more.

Used by consumers, marketers, content creators and businesses , the app is available in 30 languages for free and as a subscription on iOS, Android, Windows devices and on the Web.

Picsart offers competitive and equitable pay for every job and every market in which we operate.

Flexibility and time off In addition to a generous PTO policy, Picsart also provides time off for maternity, paternity, sick leave, and mental health days.

We want our employees to share in the rewards of Picsart's success, so we recognize both team and individual performance.

Professional & personal growth Picsart provides growth opportunities including: Training, online education and certification programs, coaching opportunities, and mentorships.

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