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Senior Comms Planner New
3 months ago
Senior Comms Planner:
Job details:
- Posted 09 February 202
- Salary £350 £450 per day
- LocationCity of London
- Job type Freelance
- Discipline Growth & Performance Marketing
- Reference164813_
- Contact NameEmma Stephenson
Job description:
- Major Players are seeking an experienced Senior Comms Planner/Strategist to work with social impact creative agency, to support on planning and evaluation. You will play a pivotal role in planning frameworks to ensure correct use of channels to meet campaign KPIs, working closely with the Strategy, Media and Client Service teams.
Key Responsibilities- Lead on producing insight led audience engagement plans and analyse key audience groups, and how to best engage them Developing comms and messaging strategies using a data and insights approach, Identify and recommend best use channels to reach target audience, with costings, to achieve campaign objectives Provide ongoing measurements of success and reporting
Skills & Experience- Proven experience as an established media planning lead who can develop frameworks for planning and success measures Knowlege of analytics tools (GA, Power BI, Paid social targeting) 7+ years experience in media planning/strategy
Salary & Benefits- £350 - £450pd depending on experience
Location & Workplace Policy- Central London office