B2B Marketing Manager

4 weeks ago

London, United Kingdom Visa Full time

Company Description

Visa is a world leader in payments and technology with over 259 billion payments transactions flowing safely between consumers merchants financial institutions and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative convenient reliable and secure payments network enabling individuals businesses and economies to thrive while driven by a common purpose to uplift everyone everywhere by being the best way to pay and be paid.

If you think you could support Visa as a B2B Marketing Manager we want to hear from you. Together lets make Visa a great place to work.

 

Job Description and Responsibilities

Whats it all about

Reporting to the Director of B2B and Product Marketing for Commercial Solutions the B2B and Product Marketing Manager for Commercial Solutions is a strategic role focused on driving key growth initiatives. Our diverse team of talented members consistently elevates the standard for delivering bestinclass marketing for commercial solutions.

In this role you will establish yourself as a valuable member of the Commercial team in Europe driving our sales targets by delivering customercentric initiatives and gotomarket plans that set Visa apart with Clients and Partners across the region. You have a deep empathy for our clients and collaborate closely with sales and product managers to deliver highly effective marketing initiatives that generate demand for our solutions.

You will collaborate closely with the regional Visa Commercial Solutions leads regional Sales and our regional and global marketing to develop and deliver innovative programs and content that drive demand and adoption of our solutions with commercial clients.

You are a strategic thinker obsessed with our customers focused on generating demand for our solutions and adept at tracking performance with data to demonstrate what works and what doesnt. Working in an agile environment you must proactively ensure we achieve our goals and be skilled at pivoting and adjusting as new information and opportunities arise. You are a key ally of Visas Sales Commercial and Money Movement Organizations regularly collaborating with sales business performance product and strategy leaders across the organization.

 

What we expect of you day to day.

Lead the execution of B2B marketing strategies that differentiate our commercial offerings communicate value to our customers and drive measurable outcomes across the customer segment.

Have a commercial mindset focused on ROI working towards achieving business revenue targets and delivering results while optimizing resources and budget.

Be an expert on our competitive landscape and key customers understanding their buying behaviours challenges and opportunities. Use these insights to create effective B2B marketing strategies that engage our key audiences and drive action.

Develop impactful nurture programs to improve conversion rates from leads to opportunities. Oversee the creation of digital content (web and social media) site development and global rollout to optimize client engagement and lead generation across multiple channels.

Drive thought leadership initiatives to position Visa as an industry leader collaborating with key stakeholders to showcase our expertise and value to customers.

  Direct our data and analytics efforts to measure program performance optimize campaigns in realtime and provide actionable insights that guide decisionmaking. This includes tracking relevant KPIs and implementing a revenue attribution model.

Develop B2B marketing playbooks audience engagement strategies campaign creative frameworks and media strategies. These assets will drive awareness understanding and demand generation with targeted customers across Europe.

Collaborate with strategic partners to identify and engage in priority industry events that support our B2B marketing strategy. Lead the development of event content and engagement strategies to raise awareness of our offerings and engage targeted customers.

Oversee measurement analysis and reporting of marketing program performance and its impact on business results. Regularly share results with senior leaders and stakeholders across the business.

  Collaborate closely with the Sales teams and regional leads for granular tracking reporting and efficient demand generation management in the handover from marketing to sales.

 As the B2B and Product Marketing Manager for Commercial Solutions you will have a unique opportunity to shape our European B2B marketing efforts and play a vital role in achieving our growth objectives. Join our passionate and dynamic team and together lets revolutionize the industry with our innovative campaigns and drive unparalleled success. Apply now to be a part of our journey

This is a hybrid position. Hybrid employees can alternate time between both remote and office. Employees in hybrid roles are expected to work from the office 23 set days a week (determined by leadership/site) with a general guidepost of being in the office 50% or more of the time based on business needs.

 


Qualifications :

B2B Marketing experience.
A great team member who adds energy ideas and fun to our team and corporate culture
Strong strategic thinker with a results orientation who approaches any challenge with thoughtfulness drive and appropriate urgency.
Strong planning organizational and problemsolving skills.
Familiarity with the marketing tech stack (sales and marketing automation and measurement tools such as Salesforce Marketo Eloqua AEM and Google Analytics) and driving B2B digital marketing campaigns.
Experience working in sales or B2B marketing function and / or within a marketing strategy and operations practice.
Audiencefocused mindset with a demonstrated track record of discovering key insights.
Financial and analytical acumen with strong ROI orientation.
Knowledge on the agile framework and pragmatic marketing model.
Global sensibilities and an empathetic outlook to work well with other markets and cultures around the world.


Additional Information :

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.


Remote Work :

No


Employment Type :

Fulltime


Key Skills
Business Development,Customer Service,Apache,Market Research,Customer Relationship
Vacancy: 1

  • Marketing Manager

    4 weeks ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Product Marketing Manager – B2B Financial Publishing / Information Services – Hybrid in London, or RemoteReady to make your application Please do read through the description at least once before clicking on Apply.To c£60k Basic + 10% Bonus & Superb Benefits(hybrid) - c2 days in London office per week.*You must have at least 4 years' B2B Marketing...

  • Senior Project Manager

    6 days ago

    London, Greater London, United Kingdom Velo - B2B Marketing Agency Full time

    We are a dynamic B2B marketing agency seeking an experienced Senior Project Manager to lead and coordinate projects with a particular focus on website development, branding, and integrated B2B marketing campaigns. Our clients span technology, manufacturing and professional companies and inlude Cisco, Sage, Halma, ABM and Anaplan.This role requires a...

  • Marketing Manager, B2B

    2 weeks ago

    London, Greater London, United Kingdom TN United Kingdom Full time

    Marketing Manager, B2B (Business to Business) - Wealth Management Europe, LondonClient: 0000050079 London branch of Royal Bank of CanadaLocation: London, United KingdomJob Category: OtherEU work permit required: YesJob Reference: 516cfc077fbcJob Views: 16Posted: 14.03.2025Expiry Date: 28.04.2025Job Description:What is the opportunity? You will be the...

  • Events Marketing Manager

    4 weeks ago

    London, Greater London, United Kingdom Marketing Talent | Marketing Recruitment Experts Full time

    Events Marketing Manager – International B2B Events - Conferences & AwardsCheck below to see if you have what is needed for this opportunity, and if so, make an application asap.This role is hybrid, with c2 days per week in the Central London officeNB - you must have 3+ years of B2B Events Marketing experience to be considered for this roleThis is an...

  • Marketing Manager

    4 weeks ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you'll be based in London....

  • Marketing Manager

    2 weeks ago

    London, Greater London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you'll be based in London....

  • Marketing Manager

    4 weeks ago

    London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you’ll be based in London....

  • Marketing Manager

    4 weeks ago

    London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you’ll be based in London....

  • Marketing Manager

    4 weeks ago

    London, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you’ll be based in London. ...

  • Marketing Manager

    4 weeks ago

    London Area, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you'll be based in London....

  • Marketing Manager

    1 week ago

    London Area, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you'll be based in London....

  • Marketing Manager

    4 weeks ago

    London Area, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you’ll be based in London....

  • Marketing Manager

    4 weeks ago

    London Area, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    A B2B & B2C financial services provider is seeking a Marketing Manager to design and implement the marketing and digital strategy covering the Channel Islands. Your role will be create email communication, LinkedIn (paid/organic), events, webinars, sponsorship, partnership and content opportunities. In this role, you’ll be based in London....

  • Manager, B2B Marketing Operations

    2 weeks ago

    London, Greater London, United Kingdom DELIVEROO Full time

    Get started with your online application.The RoleAs Manager, B2B Marketing Operations, you will be responsible for the design, build, delivery and optimisation of Deliveroo's external B2B communications. With your team of operations executives, you will ensure that we communicate with the right person at the right time, across an increasing selection of...

  • Director, Product Marketing B2B

    5 days ago

    London, Greater London, United Kingdom TripAdvisor LLC Full time

    Director, Product Marketing B2B (Viator)Remote, UKDirector, Product Marketing B2B I ViatorAbout ViatorViator, a Tripadvisor company, is the leading marketplace for travel experiences. We believe that making memories is what travel is all about. And with 300,000+ travel experiences to explore—everything from simple tours to extreme adventures (and all the...

  • Marketing Manager – B2B Content

    5 days ago

    London, Greater London, United Kingdom J&C Associates Ltd Full time

    Direct message the job poster from J&C Associates LtdWe are Global IT Recruitment specialists that provide support to clients across the UK, Europe, and Australia. We have an excellent job opportunity for you.Job Title: Marketing Manager – B2B Content & EventsLocation: Shoreditch (Hybrid – 2 to 3 days per week onsite)Duration: 12 months contractMax....

  • B2B Marketing Specialist

    5 days ago

    London, Greater London, United Kingdom TN United Kingdom Full time

    Social network you want to login/join with:B2B Marketing SpecialistLondon, United Kingdom Be the First to ApplyWHAT WE DO MATTERS:Here at The Knot Worldwide, we believe in doing work that matters. In more than 16 countries around the world, The Knot Worldwide's leading family of brands—including The Knot, WeddingWire, Bodas, The Bash, The Bump, and...

  • B2B Marketing Manager, Digital Studios

    2 days ago

    London, Greater London, United Kingdom Amazon Full time

    We are looking for a B2B Marketing Manager to take responsibility for developing and executing marketing strategies to create awareness and drive adoption of the company's 3D content upload and visualization capabilities among target enterprise customers. This role will work closely with the Visual Innovation Services team to enhance the end-customer...

  • B2B Content Marketing Manager

    7 days ago

    London, Greater London, United Kingdom Wise Full time

    Company DescriptionWise is a global technology company, building the best way to move and manage the world's money.Min fees. Max ease. Full speed.Whether people and businesses are sending money to another country, spending abroad, or making and receiving international payments, Wise is on a mission to make their lives easier and save them money.As part of...

  • Content Manager, Ads B2B Marketing

    16 hours ago

    London, Greater London, United Kingdom Netflix Full time

    Netflix is one of the world's leading entertainment services, with 283 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.The TeamThe Ads Marketing team...