Global Portfolio Growth I&A Director

3 weeks ago

Weybridge, United Kingdom Haleon Full time

Hello.
We're Haleon.
A new world-leading consumer health company.
Shaped by all who join us.
Together, we're improving everyday health for billions of people.
By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science.
What's more, we're achieving it in a company that we're in control of.
In an environment that we're co-creating.
And a culture that's uniquely ours.
Care to join us.
It isn't a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we're uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future.
It's an opportunity to be part of something special.

About the role

We have an exciting opportunity for a Global Portfolio Growth I&A Director to join our Consumer, Business, Insights and Analytics (CBIA) team, reporting directly into our Global Head of CBIA.

The successful candidate will be responsible for shaping the thinking of our leaders across Haleon, from the Chief Marketing Officer to the Category Heads and BU Marketing Leaders.
They will work closely with the Head of CBIA and the Chief Marketing Officer, who informed by the portfolio insights and analytics provided will, with the support of the Haleon Executive Team, make decisions on where the Enterprise should focus for growth - both organic and inorganic.

The Global Portfolio Director will leverage a rich understanding of our business (our categories and brands) and our capabilities/right to win, as well as the external landscape - the market, dynamics, trends, competitors.
The role requires a deep understanding of consumers across the globe - attitudes, habits and behaviours, and to be comfortable with bringing definition and direction on future where to play growth opportunities.

The individual would benefit from having and understanding of the consumer health care market alongside a clear perspective on how to target and deliver incremental commercial growth.

Key responsibilities

  • Champion, educate and onboard teams to our new Demand Space framework, ensuring the knowledge/familiarity and capability required to deploy the demand spaces insights to drive evolved growth strategies and plans is in place, challenging prevailing logic as needed.

  • Build strong partnerships with CBIA colleagues across Global and Business Unit marketing to secure successful partnering and deployment.

  • Work with external and internal partners to execute deep dives, plans to scale, and further phases of the current Demand Space work e.g.
    to support a BU acceleration plan.

  • Identify and execute new cross brand/category and portfolio pieces of strategic understanding, beyond the current Demand Spaces once these are embedded, to ensure we remain future fit.

  • Support the CMO and Global Marketing teams with strategic thinking, in identifying and setting clear priorities for where to play and how to win choices, providing a key input that shapes our Category Strategies as well as informing our portfolio and inorganic growth strategy.

  • Serve as the main point of contact for Global and Business Units as they bring the Demand Spaces to life in their strategies/ market plans.
    Act as a holder of the truth and challenge these teams to think bigger/differently informed by the insight.

  • Lead the embedding of Demand Spaces into the ways of working of Haleon, working with key SME's to drive through to action - i.e., support the integration into the category strategies, integrate into the annual planning cycle and tools, RGM, Media, Customer.
    Ensure the adoption of new language is done thoroughly/consistently.
    This integration work will be supported and worked through in partnership with our Marketing Excellence team.

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