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Shopper Marketing Executive

2 months ago

Bracknell, United Kingdom Pertemps Reading Full time
Shopper Marketing Executive

Pertemps Reading are currently recruiting for a Shopper Marketing Executive to join a reputable client based in Bracknell.

Job Offer:
1 year contract. ASAP. 37.5 hours/Week
Pay rate: 17.93 - 22.41

Main duties for this Shopper Marketing Executive role will be:

- Leading the creation, execution, and measurement of a Shopper Marketing Execution Plan for the Retail District.
- Deeply understanding the assigned shopper group, their needs, wants, and shopping habits to effectively cater to them.
- Collaborating with Category Development Managers, Key Account Managers, and Area Portfolio & Trade Marketing Managers to seize growth opportunities.
- Developing a solid understanding of 3M brands, products, and brand campaigns to effectively promote them.
- Building strong relationships with key marketing personnel at customer accounts and understanding their go-to-market strategies, target audiences, and operations to align marketing efforts.
- Additionally, evaluating the financial viability of marketing tactics, managing the budget, and analysing marketing performance to optimize future strategies.

Required skills and Expertise for a successful Shopper Marketing Executive:

- Degree in Marketing or higher from an accredited institution
- Experience in Shopper or Consumer Marketing or Account Management within FMCG - B2C Market
- Strong analytical aptitude
- Experience in project & stakeholder management
- Excellent communication & influencing skill

Additional qualifications that could help you succeed even further in this Shopper Marketing Executive role include:

- Commercial acumen
- Project management and prioritization skills
- Ability to prioritise
- Strong interpersonal and communication skills

Location: Bracknell, Hybrid working model with 1 day per week (ideally Wednesday) working from the HQ in Bracknell.
Travel: May include up to 20% domestic