Associate Trading Director, Advertiser

3 weeks ago

London, United Kingdom The Trade Desk Full time

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. How? With a media buying platform that helps brands deliver a more insightful and relevant ad experience for consumers –– and sets a new standard for global reach, accuracy, and transparency. We are proud of the culture we have built. We value the unique experiences and perspectives that each person brings to The Trade Desk, and we are committed to fostering inclusive spaces where everyone can bring their authentic selves to work every day.

So, if you are talented, driven, creative, and eager to join a dynamic, globally-connected team, then we want to talk

What we do:

The Strategy Team is focused on creating deeper, innovative, and proactive long-term relationships with our largest global advertisers and agency partners. We sit within the Client Development and the Strategy team represents some of the most seasoned and expert members across the org. Strategy team members support brands, often at a global level, enabling the deepest understanding of our client’s business needs. We take a consultative approach when designing long-term engagement plans that support client’s most ambitious growth goals with bespoke integrations across media, data, and technology. We support business processes and work with our global counterparts focused on campaign management, solution architecture, and technical account management, product, insights, and sales to bolster business impact to executive stakeholders.

The Trading Strategy discipline focuses on deepening and expanding our business with our most technical points of contact. Members of Trading Strategy relentlessly pursue technical endeavours, capitalising on surfacing insights to propel our clients’ business growth. Leveraging a deep understanding of our clients and their marketing goals, Trading Strategy designs and implements global standards of excellence, improves measurement and optimisation capabilities, and ensures our clients surpass their business objectives.

What you'll do:

  • Manage a portfolio of business across key clients alongside teammates on Account Management and Business Development
  • Work with internal teams to create 12-month growth strategies that help achieve client’s goals and objectives.
  • Lead and create RTB buying strategies, optimisation algorithms, and data visualisation
  • Become a leader in best practices for The Trade Desk platform and offer insights on how to improve campaign effectiveness through the platform’s functionality. Mentor clients leveraging this expertise.
  • Combine data analysis, technical expertise, and client feedback to create optimisation strategies and provide solutions for complex campaigns to meet client objectives
  • Work closely with Product Management and other cross-functional teams to help define/prioritise features and enhancements to improve the platform
  • Help build our trading best practices, including creating training collateral and internal resources; work in defining the future of the trading discipline for the company.
  • Work closely with the client services team to develop and execute an onboarding plan that will make customers successful with our real time buying platform.
  • Understand and effectively communicate The Trade Desk’s value proposition, technology, processes, and partnerships, as they relate to growth of current client accounts

WHAT YOU BRING TO THE TABLE:

  • 7+ years of online adtech operations/trading experience required
  • 4+ years of client-facing experience
  • Experience in working with ad exchanges, aggregators, ad servers, data onboarding, and other optimization platforms
  • Solid experience in trafficking and optimizing CPA, CPC direct marketing campaigns preferably in an RTB environment
  • Expertise and a POV on MMM, attribution, data flow, analytics, and identity issues
  • Solid experience in Excel including pivot tables, chart-making, and manipulation of data sets
  • Experience with database queries, API requests, and scripting via SQL, Python, or similar
  • Outstanding troubleshooting, analytical, and problem-solving abilities, along with an ability to collaborate cross-functionally in a get-it-done now start-up environment
  • Proven track record of growing accounts by forging a strong relationship with clients, understanding their objectives and recommending best strategies
  • Effective time management skills – ability to prioritize and meet deadlines.
  • Self-starter – able to tackle new clients or territories with little guidance
  • Quick learner – able to rapidly grasp new technology and product change

The Trade Desk does not accept unsolicited resumes from search firm recruiters. Fees will not be paid in the event a candidate submitted by a recruiter without an agreement in place is hired; such resumes will be deemed the sole property of The Trade Desk. The Trade Desk is an equal opportunity employer. All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.

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