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PR Account Director

4 weeks ago

England, United Kingdom Luna PR Full time

Location: UK to relocate to Dubai in early 2026 Role: Full-time, hybrid position
Industry: PR-web3 and emerging tech

Luna PR is a leading global PR and marketing agency headquartered in Dubai, with a presence in key markets around the world. Account Director (AD)
The Account Director (AD) is a hybrid strategic and operational leader, responsible for managing a portfolio of 5 - 6 accounts while translating the overall strategy into actionable, client-specific plans. Reporting to the Senior Account Director (SAD), the AD focuses on day-to-day operations of their accounts, leads 80% of client calls, and ensures that campaigns meet objectives, KPIs, and client expectations. The role emphasizes tactical execution, client satisfaction, and employee development while aligning with the broader strategies set by the SAD. The AD is instrumental in delivering high-quality service to clients, managing media relations, and identifying opportunities for business growth.

Client & Campaign Management
Act as the main point of contact for assigned accounts, ensuring smooth communication and service delivery.
Manage the execution of PR and communications strategies for 5 - 6 client accounts.
Serve as the operational point of contact for clients, ensuring clear communication and satisfaction.
Work closely with Account Managers and Account Executives to ensure campaigns meet objectives and deadlines.
Handle client finance-related communications, such as resolving issues with delayed payments.

Build and maintain strong relationships with journalists, tier 1 media outlets, and Key Opinion Leaders (KOLs).
Drive new revenue generation through upselling services to existing clients, achieving 2.Support events and sponsorships, identifying opportunities to enhance visibility and revenue streams.

Mentor and train subordinates, including Account Managers, and Account Executives, ensuring career development pathways are clear.
Conduct regular one-on-one check-ins to monitor performance, workload, and support employee development.
Lead account team meetings to align execution with client objectives.
Assist in onboarding and training new team members.

Assist with profiling C-level executives and the company by identifying and securing media opportunities.
Host workshops or training sessions to share knowledge and best practices.

Collaborate with the SAD to monitor team performance and identify areas for improvement.
6+ years experience in PR or communications, ideally with strong exposure to Web3, fintech, or emerging technology sectors.
~ Currently based in the UK and open to relocating to Dubai.
~ Proven experience managing multiple client accounts at a senior level.
~ Experience building and maintaining relationships with tier-1 media outlets.
~ Confident communicator with excellent presentation and stakeholder management skills.
~ Why Join Luna PR?
Join one of the leading Web3 PR agencies globally.
Play a key leadership role in expanding our Dubai and MENA presence.
Opportunity to accelerate your career in a rapidly growing market.
Birthdays are paid days off
Relocation support offered.