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E-commerce Specialist
2 months ago
This proactive role involves the meticulous identification and establishment of Key Performance Indicators (KPIs) and objectives tailored to our clients' unique goals. With a keen focus on precision, the specialist ensures the deployment of robust tracking systems, enabling accurate measurement and insightful reporting on project performance with the overall goal on optimising project and campaign performance to maximise visitor conversion into leads.
Driven to make campaigns, deliverables and projects successful for our clients by identifying KPIs and objectives, ensuring that the appropriate tracking mechanisms are in place to allow us to report on project metrics
~ Proactively review launched campaigns and projects to discover how they are tracking against the defined metrics for success and highlighting points of action to the client on how to further optimise the conversion rate
~ Capable of building and maintaining strong relationships with clients, understanding their needs, and translating those into actionable strategies. Google Analytics) and data visualisation tools (e.g., Tableau, Google Looker Studio) to monitor campaign performance and make data-driven decisions.
~ Ability to analyse complex data sets to understand conversion trends, user behaviour, and campaign effectiveness, translating insights into actionable optimisation strategies.
~ Understanding of web technologies, including HTML and JavaScript, to assist in the accurate implementation of tracking codes and conversion pixels.
Excellent organisational and project management skills, with the ability to manage multiple projects simultaneously, meeting tight deadlines without compromising quality.
A commitment to staying up-to-date with the latest trends, tools, and best practices in digital marketing, conversion rate optimisation, and marketing automation.
Private health care
~ Life insurance
~ Pension 5% matched
~ Annual leave 25 days
~ 'Bike to work scheme
~ Electric car scheme
~Referral scheme
~ Extra holiday with long service
Diversity and Inclusion
Our commitment to diversity and inclusion
Twogether is an equal opportunity employer, seeking to employ talent that reflects and is representative of our diverse community and the markets in which we operate.
We are committed to building an inclusive culture that recognises the value of diversity among our people, and where everyone feels included and valued irrespective and indeed because of their differences. Workplace diversity encourages different perspectives, ideas and results.