VP Media Activation

4 weeks ago


London, United Kingdom EssenceMediacomX Full time

Job Description

EssenceMediacom

EssenceMediacom fuses Essence’s performance, data, analytics and creative technology DNA with MediaCom’s scaled multichannel audience planning and strategic media expertise.

EssenceMediacomX

EssenceMediacomX sits within the legacy Essence building on Oxford Street. We still have all our wonderful Essentials looking after our amazing clients Our clients include many exciting brands such as Google, ITV, Airbnb, BT/EE, NBCUniversal and L’Oréal to name a few.

As a member in a unique agency that's pioneering the media marketing world, you will share in the responsibility of its success, as well as its rewards.

About the Role

We are seeking a strategic, experienced Media Solutions Lead for one of our flagship clients. This role requires comprehensive media agency experience, particularly in planning and buying. The role involves understanding the marketplace, identifying innovation areas, and applying these insights to campaigns.

The Lead will manage a team of Media Solutions professionals, fostering collaboration within the team and with other departments. Reporting to the EMX Head of Media Solutions, the Lead will also participate in the Essence EMEA Media leadership teams.

Key Responsibilities

  • Lead a team of 50+ media practitioners across multiple offices and disciplines
  • Become a trusted advisor, advising and influencing strategy, and challenging when necessary
  • Manage risks & opportunities for all channels across the team, including escalating necessary issues
  • Drive revenue across this key client account and support business growth initiatives (such as pitching) in the EMEA region
  • Oversee department growth by assisting with recruitment/ interviewing /hiring supporting the team
  • Develop strong relationships with key clients and suppliers, leading team communications with these stakeholders and the Digital Accelerator
  • Continually monitor and improve client satisfaction
  • Contribute to agency-wide continuous improvement projects regarding processes and quality standards
  • Promote collaboration with other fields including Data & MarTech, Ad Operations, Planning etc., to ensure optimal results for clients..

About You

  • Extensive digital experience with strategic planning and running large-scale activity across paid search, paid social, programmatic and direct IO media
  • Proven track record in defining and leading large client relationships and digital marketing campaigns on fast-moving B2C & B2B accounts
  • Demonstrated ability to lead and manage large teams of 50+ individuals, fostering a collaborative and productive work environment.
  • Exceptional presentation skills, with experience of presenting and securing buy-in at the highest level
  • Passionate about digital and well versed on the latest industry trends and news
  • Excellent interpersonal skills
  • Experience with scaling campaigns and managing different stakeholders across multiple countries / languages

What you can expect from EssenceMediacomX

EssenceMediacomX infuses the digital strategy, data-driven creative, analytics, and technology capabilities of Essence with MediaCom’s world-class scaled multichannel, audience planning and strategic media expertise.

EssenceMediacomX handles the media planning and buying for some of the world's smartest advertisers. Supported by keen consumer insight, analysis and experience, we are part of the largest media planning and buying network in the world.

We believe that everything is connected. And that means a media agency has to think and operate in an entirely new way. So new that we don’t even call ourselves a media agency anymore. We call ourselves The Content + Connections Agency. We transform client communications through systems thinking. Systems thinking is how we make sense of our clients’ communications systems, where we work to optimise the system as a whole and not just the individual components.

The EssenceMediaCom network comprises of over 10,000 people working in 125 offices in 90 markets around the world. We are proud to call some of the world's most successful brands as clients, including Google, Mars, BT Group, L’Oreal, AirBnB and Sainsbury’s.

We know that our people are our greatest asset in making us a number one agency and so we make sure our employees are rewarded and looked after in terms of career growth, social life and personal welfare.

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