Email Marketing Executive

Found in: Jooble UK C2 - 2 weeks ago


Leeds, United Kingdom Focus 5 Full time
Email Marketing Executive Leeds (OFFICE BASED)

Job Description

Focus 5 Recruitment are working with a cosmetic company who is seeking a talented and driven Email Marketing Executive to join their dynamic marketing team. The ideal candidate will have 2-4 years of experience in email marketing, with a strong background in utilizing HubSpot and crafting engaging email campaigns.

Responsibilities:

Email Campaign Management: Develop, execute, and optimize email marketing campaigns to drive engagement, conversions, and retention. HubSpot Expertise: Utilize HubSpot platform to create, schedule, and analyze email campaigns, workflows, and automation processes. Content Creation: Collaborate with the content team to create compelling and relevant content for email campaigns, including copy, graphics, and multimedia elements. Segmentation and Targeting: Implement effective audience segmentation strategies to personalize email content and improve campaign performance. Analytics and Reporting: Monitor key email marketing metrics such as open rates, click-through rates, conversion rates, and ROI. Analyze campaign performance and provide actionable insights for optimization. A/B Testing:Conduct A/B tests on email elements (subject lines, CTAs, content, etc.) to optimize performance and deliver continuous improvements. Compliance and Best Practices: Ensure email campaigns comply with relevant regulations (e.g., GDPR, CAN-SPAM) and adhere to industry best practices. Collaboration: Work closely with cross-functional teams including design, content, and product to align email marketing efforts with overall marketing objectives.

Requirements:

2-4 years of experience in email marketing, preferably in a B2C environment. Proficiency in using HubSpot or similar email marketing platforms. Strong analytical skills with the ability to interpret data and generate actionable insights. Excellent written communication and copywriting skills. Creative thinker with a keen eye for detail. Ability to manage multiple projects in a fast-paced environment. Self-motivated with a passion for staying updated on industry trends and best practices.

If this sounds like something you would be interested in then please get in touch ASAP. TPBN1_UKTJ
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