Marketing and Business Development Manager

Marketing & Business Development Manager (Pensions and M&A) – Corporate & Finance
Marketing and Business Development (M&BD)
Office Location
Head of M&BD – Corporate & Finance - UK
35 hours per week, 9:30am to 5:30pm but additional hours may be required. We are happy to consider agile and flexible working patterns. Our approach to hybrid working allows for up to 40% of time working from home and 60% working in the office, please contact a member of the recruitment team to discuss further.
Hogan Lovells is one of the leading global law firms. Formed through the combination of two top international law firms, Hogan Lovells has over 40 offices in the Americas, Asia-Pacific, Europe, the Middle East and Africa.
With a presence in the world's major financial and commercial markets, we are well placed to provide excellent business-oriented advice to our clients locally and internationally. We have a well-established global Marketing and Business Development (M&BD) team, which supports the firm on a wide range of business development, marketing and client relationship management activities. The team is divided into several key areas: including practice M&BD, clients and sectors, pitches and pursuits, which manage strategic global and regional pitches; corporate communications, which comprises public relations, brand, design, events, and digital; and campaigns and projects.
The Marketing and Business Development Manager, will work closely with the Head of C&F M&BD, the global M&A & Pensions partners, the Global M&A M&BD lead in London to manage the delivery of projects and goals identified in both the Pensions and M&A group business plans.
They will play a critical role in supporting client development and profile raising initiatives in the UK and international markets to ensure we:
Deliver on the objectives laid out in the Pensions and M&A business plans.
Maximise our opportunities to grow our revenues from existing and prospective clients across the practices.
M&BD Strategy and Budget
Working closely with the Practice Area leaders, other senior partners and the Head of M&BD – Corporate & Finance - UK to support both the London and global
M&BD plans and budgets.
Supporting the implementation of the M&A business plans and budgets and working closely with the London Pensions partners to help shape and support the delivery of the Pensions business plan and budget.
Client Targeting and Development
Supporting the Corporate & Finance Practice Group's global Client Listening Programme and embedding this into the Pensions and M&A practices.
Contributing to specific client opportunities to broaden existing relationships and drive the development of new relationships.
Advising on new business opportunities, providing support on the development of our proposition, approach, team, and supporting materials.
Encouraging full and effective use of the firm’s CRM and experience management databases.
Creating strategies for, and managing responses to, RFPs, customised pitches, and business development presentations across the M&A and Pensions practices. This will also involve working with the Global Pitch Team and other Practice and Sector M&BD team members, providing relevant Pensions and M&A input to other pitches and credentials where relevant.
Working with the global Corporate & Finance team to develop strong standard credentials and bespoke materials to support on Pensions and M&A group outreach.
Ensuring there is a structured approach in place for maintaining up-to-date M&BD information and knowledge, such as credentials and pitches, and for sharing best practices across the group.
Marketing Campaigns and Profile Raising
Working closely with the wider C&F M&BD team on the delivery of global marketing programs, campaigns, thought leadership and social media efforts to raise the profile of our Pensions and M&A practices in the UK and International markets where relevant.
Contributing to the Pensions and M&A deal and experience capture and reporting processes.
Managing London-based events for the Pensions and M&A practices, including but not limited to concept development, mailing list creation, event promotion, development of invitations and other client communications.
Working with the practice leaders to ensure that there is an efficient framework for internal reporting and communication of M&BD activities and successes, including the provision of information for wider management reporting.
Ensuring best practice and maintenance of credentials databases (including in relation to new systems and processes), acting as a point of contact for lawyer queries.
Liaising with other Marketing & Business Development managers, the Knowledge team and the PR team to ensure communication of best practice in areas such as pitches, business generation, thought leadership and client care.
Managing the development and production of internal client newsletters.
Wider BD Projects
Contributing to wider Corporate & Finance Practice Group and M&BD projects as required, in conjunction with the Head of UK C&F M&BD/Global M&A M&BD lead in London and the broader M&BD team.
All members of the firm participate in our Responsible Business program
All members of the firm participate in our Responsible Business program.
Qualifications And Training
Strong relevant experience, preferably including time in an M&BD role in the legal sector, with previous exposure to pensions and/or corporate transactional work.
Excellent operational and project management skills.
A broad base of experience across the marketing mix, but with a strong background in client relationship management, pitches and targeting.
A relevant post-graduate management or marketing qualification such as an MBA, CIM or equivalent would be advantageous.
Strong influencing and persuasion skills both in writing and orally.
Commercial and strategic in outlook.
Strong project management skills.
Agile Working Statement
Our goal is to embed flexibility across our business by giving everyone the opportunity to work in an agile way, whether as a regular pattern or on an ad hoc basis, and we will be happy to discuss this further.
It is the policy of Hogan Lovells to provide equal opportunities for all employees in relation to recruitment, training and promotion. Decisions in these areas will be made only by reference to the requirements of the job and shall not be influenced by any consideration of racial or ethnic origin, religion, sex , gender and gender identity, age, sexual orientation, marital and civil partnership status, pregnancy or disability.