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Data and Support Services Executive
5 months ago
STV Player is primarily an AVOD (advertising-based video on demand) proposition: users can stream the content for free and revenues are generated by advertising. STV Player+ now has the potential to provide significant revenue expansion for STV and as such, we have an exciting opportunity to join our Digital team in a newly created role supporting the acceleration of STV Player+ growth and development.
The role reports into the Premium Proposition Manager (PPM), who is part of the STV Player Product Management and UX team within STV Digital. The position is at the heart of the overall STV Digital team, which comprises, in addition to the Product and UX team, Engineering, Data & Insights, Media Management, Marketing and Creative.
The delivery, in close collaboration with the STV Digital team, of STV Player+ enhancements, as directed by the PPM.
Own campaign execution, ensuring full suite of marketing assets are delivered to brief and published in a timely fashion.
Support the identification of growth audiences, understanding their barriers/drivers to sign up and how to action these insights.
Support engagement and negotiation with strategic partners to reach new audience.
The overall STV Player+ subscriber number and revenues growth, jointly with the rest of the Digital team
The performance of assigned campaign, whether in driving KPIs and/or providing STV with new actionable insights to inform its digital strategy.
Experience of translating large amounts of data and user-insights into clear, prioritised actions.
Experience with CRM tools and proficiency in data analytics is a plus.
A start-up/scale up approach with experience of building solutions from scratch and an excitement for the unknown/untested
A working understanding of the Agile framework is a plus, for example to create and maintain a backlog and write user-stories.
STV Group plc is an equal opportunities employer committed to valuing and promoting equality, diversity and inclusion. As a Disability Confident employer, we are committed to offering an interview to disabled candidates who meet the minimum criteria for the role.
Please let us know if you have any access requirements to support your application by emailing hr@stv.tv .
