Acquisition Marketing Manager
1 month ago
Group Digital Acquisitions Manager – Permanent
We are seeking a Group Digital Acquisitions Manager to join our Godalming team. This role sits within Marketing.
Responsibilities:
- Oversee all planning, implementation and monitoring of performance channels such as Paid Search, SEO, and Affiliates.
- Work closely with the Group Marketing team and specialist agencies to coordinate creative paid campaigns across various social platforms.
- Implement a test and learn approach on all performance channels, running regular A/B tests to ensure all campaigns are running effectively, driving continued revenue and profitability.
- Manage the performance and budget for marketing channels, including Google Paid Search, Google SEO, Affiliates, and Remarketing.
- Continuously analyze marketing and website performance to identify opportunities to improve campaign performance and conversion.
- Create agile partnerships with our retained agencies to ensure ROI and deliver to best practice standards.
Qualifications:
- Strong background in performance marketing in the insurance sector.
- Experience with Project Management Software (Monday or similar).
- Exceptional knowledge and experience within SEO, Paid Search, Social Media Marketing, and Email Marketing.
- Experience with Supplier Management (SEO, PPC, Affiliates).
- Experience in Commercial Trading Reporting (online eCommerce funnel).
Benefits:
- 27 days holiday (plus bank holidays and your birthday).
- Pension and life assurance.
- Holiday purchase scheme.
- Hybrid working.
- Cycle to work scheme.
About Us:
The Kelliher Insurance Group was established in 1986 to arrange reliable cover for the most complex risks from the world’s most trusted market. The Group comprises trusted brands, including Kerry London, Trade Direct, Kerry London Underwriting, SelfBuild Insurance, and Small Business Direct.
Our combined UK businesses offer clients, from elite sportsmen and women to construction industry giants, a complete range of insurance products and services.
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