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Senior Account Director
4 weeks ago
The Role The Senior Account Director (SAD) at VCCP is a strategic, commercial, and creative leader responsible for driving client success, business growth, and outstanding integrated campaign delivery. Acting as the lead strategic adviser and trusted partner to senior clients, the SAD oversees key accounts, shaping business strategies, managing revenue forecasts, and ensuring commercial performance. Responsibilities: Commercial and Financial VCCP SAD’s are the lead strategic adviser to their client(s) and the ‘go to’ person for helping them with their business issues. You will report directly to the Business Director, but share the responsibility for managing the account. You will lead your account team to develop proactive and responsive strategic proposals that drive demonstrable value for your clients. You will identify and develop relationships with key budget-holding clients across their business at senior levels, seeking opportunities and developing plans for business growth within your accounts. You will develop and nurture relationships with senior people in partner agencies. You will be accountable for client revenue targets across your accounts – in terms of forecasts, the buck stops with you – you need to take responsibility for them, anticipating and reacting rapidly to changes in your clients' businesses that impact revenue. You will take the lead in client negotiations with senior-level procurement and marketing contacts to agree on agency fees and retainers. Account and Project Organisation and Management VCCP SADs are encouraged to work with their account team as they would their own mini agency and should be comfortable with the entrepreneurial atmosphere this creates – we take the INITIATIVE, we encourage ENTREPRENEURS. With the above in mind, VCCP SAD’s lead and motivate the account teams to deliver first-class account management, ensuring projects delivered are of a high standard, on time, and on budget. You will ensure compliance with VCCP company reporting and legal procedures, as well as the management of the client account to the terms of any contractual agreements. You will ensure your team(s) are adhering to account billing processes, maintaining a sense of urgency in timely and accurate invoicing in line with, or ahead of, your forecast sessions with your Business Director and MD. Delivering "Challenger Agency" Product You will proactively develop, implement, and share new ways to improve the quality of work within the agency – fulfilling the agency’s founding principles and challenger philosophy. You will head up and take responsibility for the agency’s strategic and creative response to briefs, helping to evaluate in terms of quality and budget, and benchmarking against objectives/KPIs set. You will work with your team to develop brilliant and inspiring briefs that help to deliver the very best strategic and creative work. You will oversee the formal evaluation of completed campaigns and the sharing of results – it is important that you make sure learnings are shared across the agency as well as within your team. You will take leadership in reviewing creative work in an objective and constructive manner, working closely with the senior creative teams to deliver the best product possible in the pursuit of work that populates culture. Talent Management You will work with your Senior Team and HR to recruit, develop, and retain the best staff across the department. You will lead, motivate, develop, and appraise staff – working to motivate and inspire your team to love what they do. Involve and educate them to help them excel individually and as a team. Appraise them in a timely manner, ensuring best practice career development. Integration Written large across the walls of the agency is VCCP’s founding mantra is ‘IT ONLY WORKS IF IT ALL WORKS’. SADs at VCCP should have a broad range of skills to ensure ideas are conceived and delivered with this in mind. They are responsible for challenging siloed thinking by ensuring an idea is media agnostic and that it is a simple enough thought that can work across every consumer touch points. VCCP DE&I Statement We believe that DE&I is about creating a strong culture of inclusion within our agency, where everyone can thrive and be their authentic self. VCCP is an equal opportunity employer and does not discriminate on the basis of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity. If you require any adjustments during the application or interview process, please let us know via joinus@vccp.com . Criminal Records information As part of our onboarding process, you will be required to complete a Criminal Records Declaration regarding any unspent convictions. For roles in finance, HR, Legal, IT or senior management, we may be required to verify your declaration with a basic DBS check, as well as an Adverse Finance and ID check.
