Brand Marketing Specialist

Today, we’re recognized as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, acclaimed PlayStation software titles from PlayStation Studios, and more.
PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.
The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Group Corporation.
Today, we’re recognised as a global leader in entertainment producing The PlayStation family of products and services including PlayStation®5, PlayStation®4, PlayStation®VR, PlayStation®Plus, PlayStation™Now, acclaimed PlayStation software titles from PlayStation Studios, and more.
PlayStation also strives to create an inclusive environment that empowers employees and embraces diversity. We welcome and encourage everyone who has a passion and curiosity for innovation, technology, and play to explore our open positions and join our growing global team.
The PlayStation brand falls under Sony Interactive Entertainment, a wholly-owned subsidiary of Sony Corporation.
Role: Brand Marketing Specialist (London, UK) - 12 month day rate contract
Sony Interactive Entertainment is looking to hire a Brand Marketing Specialist to support our games developed by PlayStation Studios. Reporting directly into a Senior Brand, Manager in the Global Games Marketing team, this role will work closely with a team of global marketers and partner with development studios to implement the brand and global go-to-market marketing strategy for several high-profile game titles. This person should be a highly driven experienced marketing professional who has built experience in implementing complex multi-channel campaigns that drive marketing and business results. Collaborate with global marketing teams to complete integrated marketing campaigns including broadcast, digital, social, CRM, search, promotions, retail/channels that drive commercial results and brand affinity with scale and impact across the globe
Asset localisation and management – brief in global tactical plans and assets for localisation. Track the development and approval of assets prior to distribution to cross-functional teams via internal digital asset management systems
Manage tactical projects – work with Brand Managers to develop and submit briefs for tactical projects that may come up over the course of a campaign. Track and report on the projects progress from development to execution
PO and budget management – Run and track global marketing budget against business objectives. Submit and track purchase orders sent by Brand Managers. Reconcile and coordinate with Brand Managers and Financial Analysts on monthly reports/accruals
Global compliance reviews – manage global asset submissions to local and international review teams as well as compliance groups for feedback and clearances. Collate and return collected feedback to the relevant brand stakeholders to review an act upon as needed
Work closely with product, marketing communications teams, PR, sales, account management, operations, agencies, content partners on go-to-market development and campaign launches
Oversee internal and external creative, media and digital teams/agencies as required
Lead reporting projects in a dynamic and fluid environment.
2+ years of administrative and/or business office experience
~ At least a Bachelor’s degree or equivalent

Preferred Qualities
Evidence of being proactive and delivering exceptional results is a bonus
Hybrid working model (FlexModes)
On Site Gym
All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy or maternity, trade union membership or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees and embrace diversity. Please refer to our Candidate Privacy Notice for more information about how we process your personal information, and your data protection rights.
All persons will receive consideration for employment without regard to gender (including gender identity, gender expression and gender reassignment), race (including colour, nationality, ethnic or national origin), religion or belief, marital or civil partnership status, disability, age, sexual orientation, pregnancy, maternity or parental status, trade union membership or membership in any other legally protected category.
We strive to create an inclusive environment, empower employees and embrace diversity.