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Media Analyst

2 months ago

United Kingdom Career Moves Group Full time

Media Analyst


Location: Remote

Length: 6 months

Rate: £21.15 p/h (some flex depending on experience)

Hours: 9am-6pm


Our client is looking for a media analyst to join our Media Intelligence team to analyze press coverage and social media conversation in the EMEA region. They should have solid numeric and quantitative analysis skills. The analyst will be responsible for monitoring news cycles and providing insights on our client's most pressing issues. Additionally, this role will sit at the heart of our client's global effort to quantify the impact of the work of its communications team for all reactive as well as proactive activity.


The ideal candidate will excel at working collaboratively with colleagues all over the world (our working language is English) and can consistently deliver high-quality work even under time constraints. Candidates should be strong communicators. Attention to detail, ability to remain flexible in a fast-paced environment, strong qualitative and quantitative analysis skills as well as organizational skills are critical.


This role is ideal for someone who has had firsthand experience in journalism and/or communications career, in academic research, at a think tank, or after working for a media agency, media analysis firm, or media measurement platform. By analyzing our client’s media activity, you will gain a thorough understanding of how to define the impact of proactive and reactive media cycles at a very large scale around the world.


Responsibilities:


  • Read, analyze, and summarize media coverage of important issues Inform the wider team on news cycles and policy issues domestically and internationally, and put them into their local context.
  • Create reports with media insights (including visualization) to assess the impact of different news cycles and inform future strategy
  • Support the communications team in developing meaningful success metrics for its campaigns and initiatives across traditional (news) media outlets as well as owned, paid-for and earned social media activity



Minimum Requirements:

  • 2+ years of experience in a media analysis, research, journalistic, communications or related role, or working for a media agency, media analysis firm, a media measurement platform or think tank
  • Fluent in English. Additional languages(French or German) are a major plus.
  • Familiarity with the media market in EMEA(UK specifically)
  • Experience owning multiple deliverables and working in a deadline driven environment
  • Experience in handling data sets and visualizing data a plus
  • Experience drafting messaging materials; writing news summaries is a plus
  • Bachelor's degree in Communications, Journalism, Public Relations, Broadcast, Political Science, Marketing, Economics, Statistics or related field



Preferred Qualifications:


  • Experience in working with media monitoring tools a plus
  • Experience in carrying out measurement projects using data platforms to monitor media coverage and analyze social media conversation
  • Understanding of metrics and analytics within the media environment