Director of PR

Found in: Talent UK C2 - 2 weeks ago

London, United Kingdom Native Instruments GmbH Full time

Director of PR & Communications

London or UK remote.

Who We Are

For over 25 years, Native Instruments has been at the forefront of sonic innovation. Guided by our mission to inspire and enable creators to express themselves, we develop integrated audio hardware and software solutions for musicians, producers, engineers, and DJs of all genres and levels of experience.

This dynamic team is at the forefront of developing innovative content marketing strategies, specifically tailored to engage deeply with the musician and creator community. Comprising creative strategists, storytellers, community and product experts, the team excels in crafting resonant, authentic narratives that connect with artists and creators on a personal level. Their work spans across various media – from digital campaigns to interactive workshops – always aiming to foster a supportive and vibrant community. Collaboration, diversity, and a genuine passion for the arts underscore every project, making this team a key player in driving meaningful engagement and building strong, lasting relationships with creators and musicians.

What You'll Do

As the Director of PR & Communications at Native Instruments, you will be instrumental in crafting and disseminating our brand's narrative, fostering deep community engagement, and steering our brand strategies to new heights. Your role will encompass:

Charting the course for comprehensive PR and strategic partnerships that resonate with our mission and business objectives. Amplifying our brands on a global scale through forward-thinking PR campaigns, media relations, and leadership content. Actively engaging with both mainstream and music technology media to secure press coverage, build new communication opportunities to position Native Instruments as a thought leader in the industry. Identify and cultivate brand partnerships that align with our core values and target audience. Collaborate with external marketing and comms teams to craft programs that resonate, boost brand visibility, and unlock new growth opportunities. Aligning with the Artist & Industry Relations Team and Music publicist teams to create unique opportunities that spotlight our innovations and collaborations within the music industry. Leveraging data analytics to evaluate the effectiveness of PR and communications strategies, informing adjustments for optimal impact. Mentoring a talented team of PR and Partnerships professionals, fostering an environment of creativity and growth. Industry Networking: Serve as a brand ambassador at industry events, forging meaningful connections with influencers, stakeholders, and media to enhance our brand's visibility.

What You'll Need

Extensive background in PR within the music technology or related fields. Outstanding written and verbal communication abilities, capable of crafting compelling messages for diverse audiences. Expertise in crafting and executing innovative brand partnership opportunities that engage audiences and build loyalty. Demonstrated leadership and team management skills, with a focus on mentoring and professional development. A creative and strategic thinker with a passion for storytelling and innovation in PR and media relations. Skilled in analyzing performance data to guide strategic decisions and demonstrate ROI. Deep passion for and understanding of the music industry, including the dynamics of music creation communities. Familiarity with the latest digital marketing tools and trends, adaptable to evolving technologies.

About Us

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