Product Marketing Manager

2 weeks ago

London, United Kingdom AVEVA Full time

AVEVA is a global leader in industrial software. Our cutting-edge solutions are used by thousands of enterprises to deliver the essentials of life – such as energy, infrastructure, chemicals and minerals – safely, efficiently and more sustainably.

We’re the first software business in the world to have our sustainability targets validated by the SBTi, and we’ve been recognized for the transparency and ambition of our commitment to diversity, equity, and inclusion. We’ve also recently been named as one of the world’s most innovative companies.

If you’re a curious and collaborative person who wants to make a big impact through technology, then we want to hear from you Find out more at

Product Marketing Manager, London

Key Responsibilities

Drive messaging and positioning that incorporates AVEVA’s combined value proposition across the design / operate / optimize lifecycle. Collaborate with AVEVA’s Performance and Content Marketing team to craft campaigns that nurture existing customers and generate new demand. Create audience-centric content to help customers understand use cases and value propositions, drive awareness, customer engagement, adoption, and retention. Work with the sales and business development teams to develop compelling customer presentations and other sales enablement tools to maximize sales productivity, pipeline velocity, and close rates. Create product launch materials and support enablement sessions on new product releases within your portfolio area of responsibility. Use digital marketing and SEO tactics to drive organic traffic to our digital content. Help AVEVA customers tell their success stories through customer advocacy activities such as testimonials, event presentations, and webinars.

Skills & Qualifications

Bachelor’s degree in engineering, marketing, or a related field. 3+ years experience as an end user of chemical engineering or process simulation software or experience in product, portfolio, or solution marketing within the industrial software or related markets Critical thinker with proven ability to develop and define differentiated messaging and positioning for products and services. Ability to operate in a highly matrixed organizational environment in a collaborative fashion with multiple stakeholders with competing priorities. Comfortable presenting in front of an audience, live or virtually. Strong writing skills with an ability to explain complex topics concisely. Excellent analytical skills to make data-driven decisions and optimize your own efforts.

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