Intern Loyalty, Brand
2 weeks ago
Intern Loyalty, Brand & Digital Marketing EMEA (Duration: 12 months, Start Date: August 2024)
Location:London, GB, W6 8DA
Property Name: WHG United Kingdom Req Id: 23337Wyndham Hotels & Resorts is now seeking an Intern Loyalty, Brand & Digital Marketing EMEA to join our team in London, UK.
The Internship
The Intern Loyalty, Brand & Digital Marketing EMEA will support the day-to-day implementation, delivery and reporting of marketing initiatives aimed at raising awareness and consideration of Wyndham Hotels & Resorts and our family of brands within Europe, the Middle East, Eurasia & Africa (EMEA). For the opportunity to be part of a fun and dynamic team, our ideal candidate will have a keen interest in the hospitality industry, great communication skills to handle queries from hotels, have a great attention to detail and be keen to learn.
Responsibilities
1. Support the Loyalty, Brand & Digital Marketing teams with the creation, implementation, delivery and measurement of EMEA brand and partner projects, designed to drive direct bookings to our hotels, Wyndham Rewards member engagement, and deliver brand consistency and awareness across the EMEA division.
2. Drive Franchisee engagement with the Wyndham Rewards loyalty programme through regular and informative communications, incentive programmes, managing the EMEA Champions programme and developing training materials. Drive Franchisee community engagement via the social platform Beekeeper, creating the content calendar and scheduling regular posts.
3. Support the team in the development of effective presentations and collateral in line with brand guidelines and business needs.
4. Support the team and our digital agency in social media content creation, including regular competitor research.
5. Create opening announcements for new hotels launching across the EMEA division.
6. Daily Management of the EMEA Marketing Inbox, including responding to enquiries and distribution of emails to relevant teams for loyalty programme and marketing delivery.
7. Internship Group Project: all Interns will be involved in a business-critical project during their internship.
8. Support the employee engagement committee in organising activities/ initiatives under 3 pillars: People, Community and Sustainability.
Abilities, key competencies and skills
Alongside the professional competencies outlined below, the successful candidate will demonstrate the fundamentals of our Count on Me Service Culture to be Responsive, Respectful and Deliver a Great Experience. This will form the cornerstone of their approach as they carry out all tasks with the Count on Me Building Blocks in mind;
Compassionate, Engaged, Dependable, Courteous, Engaged, Inclusive, Hospitable, Prepared and Personalised
• Customer service
• Communication; written and verbal
• Multi-tasking
• Organisation and planning
• Teamwork and ability to work autonomously
• Entrepreneurial learning
• Initiative taking
• Energy and ambition
Experience, certificates and education
• Bachelor’s degree or above in Marketing, Business or Hospitality Management (or studying towards).
• Excellent knowledge of Microsoft Office products, particularly Excel and PowerPoint, is required.
• The ideal candidate should have already completed an internship previously or have equivalent work experience in a hotel or office environment.
• Fluency in written and spoken English is essential. Other language skills are an advantage.
• Copywriting skills are preferred.
• Project management and organisational skills are important.
Compensation and benefits
• £23,000 gross per annum, prorated for the duration of the internship
• 25 days of holidays per annum (accrued basis)
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