Marketing Graduate Scheme
2 weeks ago
Marketing Graduate Scheme - 2024
Based - St Albans
Permanent, full time
Salary starting at £30k + benefits
Marketing in Premier Foods offers a unique opportunity to own the end-to-end process of managing some of the Nation’s most love brands. We’re a UK based company so everything happens here in our Head Office in St Albans. Marketing acts as the lead within the Premier Foods business, owning everything from long term strategy, the P&L and Innovation plans. An excellent understanding of consumer behaviour and market dynamics from which we generate everything from Innovation to Communications plans are what make us an Industry leading team.
This is a fast paced, dynamic working environment and means you will need to be a quick learner, love working in a fast-moving environment, enjoy analysis and getting into detail, be organised as we work to deadlines, as well as being creative and coming up with new ideas.
We are focussed on developing our people and coach our teams using our structured Marketing competencies and Leadership behaviours. As a large team with multiple brands from Mr Kipling and Bisto to Batchelor’s Super Noodles there are plenty of opportunities to grow and develop your career. Because we care about our people, we want you to love working with us, so it is vital for us we attract the right talent who will thrive with our approach to Marketing.
What does a Marketing Grad Scheme at Premier Foods involve?
Ownership from day 1- we are a lean structure, so everyone plays a key role in the team Analysis (and lots of it)- we believe that obsessive focus on insight and understanding of market dynamics and data is a key contributor to excellent results. So, you’ll need to be numerically strong and curious to keep digging and asking ‘why?’ to get to the heart of a business question Managing Innovation - a strong innovation plan is at the core of our Premier Foods strategy, you'll develop concepts, validate them with consumers and manage projects from ideation to completion. This process includes developing a P&L, packaging design, product idea and tracking once it lands in store. There will be multiple opportunities to present to the Senior team at cross functional business forums. Cross Functional working - we are a collaborative business, and you’ll have exposure to multiple functions beyond Marketing including the broader Commercial team (Sales and Category) alongside our Product Development and Factory teams. Communications - most of the communications you will work on will be creating key campaign visuals for execution with our Shopper team. Whilst we have a focus on TV, the opportunity to create new TV Advertising doesn’t come around too often, plus we don’t have a huge presence on social media at present, so, if you’re after a communication focussed role this m-
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