Head of Performance Marketing

1 month ago

London, United Kingdom Just Eat Takeaway.com Full time

About this role:


As our Head of Performance Marketing - Southern Europe & Australia/New Zealand, you’ll play a vital role in the Performance Marketing team. Leading a multidisciplinary team of Performance Marketing Leaders - you’ll be responsible for delivering strategies to grow Performance Marketing orders and new customer acquisitions across all channels within your segment.


As part of the Performance Marketing Leadership Team, you’ll collaborate with your peers and the Senior Director to co-create the global vision for performance marketing. You’ll also work to develop and nurture relationships with stakeholders across both central and regional marketing teams to deliver exceptional results. 


These are some of the key ingredients to the role:

  • Coaches team to achieve improvements in performance through test and learn agenda
  • Owns and manages budget for all Paid Performance Marketing channels and markets in the segment 
  • Aligns overall marketing strategy with Segment Marketing Leadership
  • Optimises efficiency of campaign performance on a regular basis applying best practices and a clear test and learn agenda
  • Understands local business and marketing strategy to translate into performance marketing strategy
  • Works with platform partners to achieve maximum results for the segment
  • Provides direction on growth and efficiency objectives for the segment on a regular basis
  • Represents JET during relevant industry meetings and provides thought leadership in performance marketing and delivery industry


What will you bring to the table?

  • Deep understanding and experience in all aspects of Performance Marketing incl. Paid Search, Affiliate Marketing, App marketing, Programmatic Display  
  • 8+ years experience in managing a team of minimum 10-15
  • Experience in working in international environments and matrix structures
  • Knows how to build strong relationships across a business 
  • Experience with prioritisation of competing projects
  • Commercial mindset - sense of urgency and eagerness to outperform expectations
  • Strong analytical acumen, structured thinking and perseverance - going from insight to strategy to execution
  • Experience in large scale consumer ecommerce business
  • Experience managing large-scale budgets 
     

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