Affiliates Marketing Manager
3 months ago
Company Description
Here at Gousto, we are on a mission to become the UK's most loved way to eat dinner, and for every meal to leave the planet better off. Gousto is changing how people shop, cook and eat food at home. It’s an incredibly exciting time to join our team - and we’re a friendly bunch
We’re proud to be one of the fastest-growing companies in the UK. Powered by data and a love of food, we’re a recipe box company that’s disrupting the sector, and we’re passionate about our diverse team and our customers.
All of our people are responsible for the success of Gousto, and we’re passionate about creating an inclusive environment for all to thrive. Our guiding values - Dream, Deliver and Care - show our commitment to innovation, our ambition to hit goals at speed, and our deep respect for the people we work with.
Job Description
Role: Affiliate Marketing Manager
Location: London
Employment Type: Permanent, Full Time
We have an exciting opportunity in the form of an Affiliates Marketing Manager to join our high performing Acquisition team here at Gousto. Reporting to the Senior Marketing Manager you will be responsible for the ownership and management of our affiliate program. You will own and execute the affiliate channel strategy, manage the day-to-day programme, and own the reporting of channel performance. This role will involve close collaboration with a diverse range of teams, from brand and analytics to external agencies.
The Acquisition team is instrumental in driving new customer acquisition through a variety of performance marketing channels. Our affiliate channel has been crucial to Gousto's growth, and we are looking to enhance the support for this channel.
In addition, as part of the Acquisition team you will gain exposure to a variety of other performance marketing channels by supporting the execution of our offline media channels including: inserts, out-of-home, and podcasts.
Core Responsibilities
Define and develop the affiliate channel strategy Own and maintain the day-to-day operations of the affiliate programme Work with affiliates to update offers, messaging, and creative content Optimize the current portfolio of affiliates and affiliate mix to maximise performance Onboard and develop relationships with new partners Negotiate, book, and process advertising and commissions Manage inbound affiliate queries and proposals Monitor, track, and evaluate affiliate and partner activity, and report on performance Manage the creation, distribution, and maintenance of promo codes and tracking links Ensure integration and consistency with the rest of the marketing team (Brand, Retention, and Acquisition) Report on signup volumes, CPA, and ROI targetsWho You Are
Experience in performance marketing and affiliate marketing Experience working on subscription products, ecommerce or affiliate platforms is highly beneficial Understanding of affiliate networks, tracking platforms, and analytics tools Strong commercial negotiation skills with an understanding of financials to be able to develop bespoke deals and offers Ability to work in a fast-paced environment, handling multiple projects Great presentation, reporting, and interpersonal skills A motivated and energetic marketer, comfortable working at pace and navigating ambiguity An excellent team player: good at building relationships in cross functional teams Organised and adept at finding ways to improve processes You naturally take initiative and are a self-starter, and are not afraid to use your voice (whether it’s to ask for help, offer suggestions, or to inspire change by questioning the norm)
Additional Information
Equal Opportunities
Here at Gousto, we are on a mission to become the UK's most loved way to eat dinner
Whether it is creating diversity in our recipes or building new teams, we care about our people and the opportunities they have at Gousto.
We are committed to equality of opportunity across our organisation. At all levels we promote equality, ensuring our people are consistently treated in a fair and equal manner.
If you need reasonable adjustments at any point in the application or interview process, please let us know.
In your application, please feel free to note which pronouns you use (For example - she/her/hers, he/him/his, they/them/theirs, etc).
If you like what you’ve read about Gousto and want to find out more please click I’m interested below to apply
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