Brand Manager, Obesity

3 weeks ago

Horley, United Kingdom Novo Nordisk AS Full time

For over 100 years we have been driving change to defeat diabetes, but we know that what got us here today is not necessarily what will make us successful in the future. We are now transforming our business and taking our expertise into new territories including obesity and rare blood and endocrine diseases.

Our story is one of incredible growth and success, which has culminated in receiving many prestigious awards, such as Best Places to Work and Vitality – Britain’s Healthiest Workplace 2nd year running

The position

As a Brand Manager within the Obesity team, you’ll use your expertise in marketing tools and strategies to lead integrated marketing campaigns from concept to execution.

In the role, you will be responsible for:

Contributing to the development and implementation of cross-functional marketing plans and projects for new and existing products to include mapping the customer journey, understanding different customer segments and targets, market modelling, scenario and contingency planning. Driving market research to determine market requirements for existing and future products. Analysing customer research, current market conditions and competitor information and using insights to inform and create innovative marketing strategies. Managing the approval of campaigns to ensure compliance with the ABPI and Novo Nordisk policies.

You will also collaborate closely with colleagues and vendors in a fast-paced and dynamic environment, delivering and testing innovative campaigns.

Qualifications

Our ideal candidate is a graduate with a degree or equivalent in Life Science, Marketing or Business. They will be experienced in pharmaceutical product management and/or marketing in the UK primary and/or secondary care markets.

Additionally, they will:

Be able to build relationships and work collaboratively across functions and departments. Appreciation of NHS landscape and infrastructure desirable Be a proactive and motivated team player who can demonstrate a Growth mindset, with a track record of wanting to learn, develop and stretch oneself. Have excellent written and verbal communication skills, including the ability to create and deliver presentations, create reports and deliver key messages. Have effective project management, time management, organisation and prioritisation skills. Willing and able to travel within the UK, Europe and internationally on a regular basis (a passport and valid UK driving licence holder)

About the department

The Obesity business includes sales, marketing and market access experts across both field and office teams. What stands this team apart is our passion and determination to improve outcomes for patients living with obesity and its associated conditions.

The role will report directly to the Director of Marketing, Obesity and will work closely with other teams such as Market Access, Medical Affairs, Public Affairs, Communications and the broader Sales and Marketing Teams.

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