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Apprentice Digital Marketer
4 weeks ago
Description:
Hollywood Gaming provides software, hardware and expertise to global brands in the immersive experience and creative sectors. Hollywood Gaming has been established since 2005 and has worked with major clients as varied as Sega, Popcap and Electronic Arts to University of Warwick and Birmingham Royal Ballet.
The vacancy is for an Apprentice Digital Marketer. The successful applicant will work to alongside the team to produce successful marketing campaigns as well as social media output. This will include working with platforms such as Linked In, Facebook, Instagram, and Tik Tok. The role will involve a mix of working at our Coventry location and working from home.
A good candidate will need to do the following:
Able to communicate effectively across at least 3 social media platforms Able to review, monitor and analyze online activity Make recommendations based on information gathered from at least 2 on-line analysis tools Measure success criteria across online campaigns Have an understanding of the latest appropriate toolsSkills Needed:
Written communication Research User of Digital Tools Data Handling Customer Service Problem Solving Analysis Logical and creative thinkingThe applicant should have good communication skills and be able to communicate effectively in a variety of situations. They should have an organized and professional approach, yet also have a sense of creativity and flair within their work.
Personal Qualities:
Enthusiastic and committed Keen to learn and develop skills, and willingness to embrace change Ability to think independently and work within a team Able to generate own creative ideas from a brief Punctual and Reliable
Requirements:
Applicants should be literate and numerate to a good standard. Grade 5 and above in English, Maths and IT are preferable
Skills required:
Communication skills, IT skills, Attention to detail, Customer care skills, Creative,
Training to be provided:
You will be completing the Level 3 Multi-channel Marketer Apprenticeship
(;Formally Digital Marketer Level 3. As of Dec 2023, Digital Marketer has been updated to Multi-Channel Marketer. This new standard expands on the curriculum and provides learning on all aspects of marketing instead of solely focusing on digital marketing.)
As a Multi-Channel Marketer Apprentice, you help with planning, creating and implementing, impactful marketing campaigns across digital platforms. As part of the Marketing team, the multi-channel marketers will contribute to the implementation of the Marketing strategy and plans. They will be responsible for delivering day-to-day marketing activities across a multitude of platforms, channels and systems that are essential to the Marketing function and activities of the company.
Training is a blended learning delivery model: online learning, classroom sessions, work-based training, independent research, workplace projects, one-to-one support and training. Your training will include:
Creating your Portfolio
Marketing Principles & Theory
Branding Theory and Effective Communication
Understanding your Audience & Customer Journey
Research Methodologies and Competitor Analysis
Understanding Business Vision and Objectives
Budget Management – Understanding ROI
Marketing Campaign Planning and Scheduling
Marketing Plan Implementation
Content Creation:Planning and Development
Content Creation:Tools (Practical)
Copywriting – Persuasive writing techniques
Quality, Standards and Legislation
SEO: Introduction
CMS/WordPress & Cornerstone Content
Metrics & Analytics: Measurement tools
Reports & Optimisation: Google Analytics
For the Multi-Channel Marketer apprenticeship, there is an end point assessment. This is done in the final part of the apprenticeship and is how the apprentice is judged on their learning and will include:
• Producing a written Report
• Portfolio of evidence based work
• Presentation and Q&A
• Professional Discussion based on Portfolio
For a full overview of the Multi-channel Marketer standard visit
Personal Qualities:
Not Applicable
Things to consider:
Hollywood gaming works in the digital space, so a keen interest in the sector is a great advantage to this role.
Future prospects:
Hollywood Gaming are looking to expand their design and marketing team, and the right candidate will be considered for a permanent position within the company. Once experience is gained within the immersive industry, there are many opportunities and career paths that are available across many creative and technical sectors.-
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