Senior AV Executive
1 month ago
About the Group
The Specialist Works, part of What's Possible Group, is an independent media and marketing services agency. With an evidence-based approach, we provide media planning and buying, data science, brand partnerships and creative solutions.
Our independence gives us the freedom to keep challenging the status quo to achieve even better results. Everything we do – from the people we hire to the tools we build – is about future proofing our clients. Our capabilities have been built and shaped by their needs.
We are looking for a Senior AV Executive to join our AV/broadcast team to plan, buy and run TV advertising campaigns for our wonderful clients.
You'll be joining at a really exciting time. With new client wins and an awesome team around you, your ambition and ideally a couple of years in AV under your belt will mean you'll learn a lot and make a real difference to the work we deliver.
Location: Bristol/hybrid
Requirements
What you'll be doing:
- Manage AV spot airtime utilising Media Ocean tools, and support the AV Manager on reporting airtime delivery & optimisations back to clients.
- Analyse performance data in analytics tools & draw insight to implement into the buying of your campaigns.
- Supporting on creating AV plans for our clients, across linear, VOD & addressable campaigns, inclusive of pricing negotiation & BARB data analysis.
- Running daily reports of live advertising campaigns to create ad-hoc, mid or post advertising campaign analysis reports, analyse and present findings to clients.
- Take the lead in maintaining media owner/supplier/client relationships - we pride ourselves on these as an agency so the bar is set high.
- Work closely with media owners and sales houses to negotiate and protect trading rates and service levels.
- Manage reconciliation (agreeing and monitoring value positions) with TV Sales Houses.
- Work independently and own the day to day co-ordination and administration of a number of accounts.
- Prepare for, and attend, client and supplier meetings, always providing a "what’s possible" approach to your clients.
- Develop a good knowledge of our other agency channels for potential cross selling.
- Be the primary point of contact for all internal and external comms in relation to your accounts.
- Be accountable for clients spend versus available credit and pre-payments and have a wider knowledge of need for credit/insurance.
- Help train and develop the junior/executives with the AV department.
Key Deliverables:
What will this role deliver in 6, 9, 12 months?
- Confidently collate information and update the wider team on client developments
- Take responsibility for forecasting budgets for all clients and reporting to SMT
- Independently manage and ‘own’ the clients you work on in terms of the day to day management
- Work with clients to set targets & deliverables
- Responsible for managing multiple accounts
- Being capable and confident in resolving more complex issues/problems
- Confidently discuss potential cross sell of other agency channels, and identify new opportunities
- Have good working knowledge of systems and reporting tools
- You will understand and deliver “Hustle” deals to your clients when relevant.
- A strong commercial awareness across your client patch, trading within credit limits and with a strong understanding of agreed trading terms
Benefits
We provide an exciting, fast paced, people first environment that allows everyone to grow, learn and thrive. We encourage a flexible way of working to adapt to personal circumstances, individual, and business needs.
Currently working a 9 day fortnight, meaning staff have every other Friday off
We offer all our employees share options, and we've built a benefits package that invests in our employees’ long-term personal and professional growth and wellbeing.
Our Values
- Passion: You share your excitement about what drives you
- Inquisitiveness: Ask "what's possible?". Ask "why not?".
- Caring: Be a good professional, a good colleague and a good human.
- Knowledge: Know plenty. Share it. Learn more.
And we live them every day #IamPICK
Sound good to you? Then get in touch. We don’t bite.
At The What's Possible Group our culture, our creativity and our passion is powered by people. People just like you. Diversity and difference drive innovation, not only for us but also for our clients and is at the heart of everything that we do.
The What's Possible Group is proud to be an equal opportunities employer. We welcome applications from all, regardless of race, gender, disability, religion, sexual orientation or age as we seek to recruit the very best at The What's Possible Group from a diverse talent pool. If you require flexible working options please still get in touch and we’ll be as accommodating as we can.
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