Industry Director
6 months ago
Teads are looking for an Industry Director for the CPG/FMCG sector to join our Strategic Accounts team based in London.
This new position offers an exciting opportunity to become a part of a dynamic and pioneering company in the field of full-funnel digital advertising solutions. The Strategic Accounts Team is a key driver of growth within Teads and we have strategic partnerships with many of the world's top brands in all the key verticals in which we operate. Based on this success we wish to step change our focus within the CPG/FMCG sector building on some recent big wins in this vertical. The Industry Director needs to have proven experience of digital sales within the CPG sector and their primary responsibility will be to cultivate and enhance both existing and new relationships and partnerships, leading to revenue growth, with the most prominent clients in the CPG industry.
In addition to your work with CPG brands, you will collaborate closely with our Agency Sales teams around the world to manage high-level media agency relationships across your portfolio of brands. You will be seen as a true expert in your field of CPG advertising and expert to upskill all local sales teams at Teads on how best to grow partnerships in this sector.
You will report directly to the VP of Strategic Accounts UK and your role will be instrumental in contributing to the senior team's development of an advertiser-first strategy.
==== Responsibilities ====
Evolve and improve Teads CPG/FMCG sector growth strategy Establish and expand collaborative partnerships with leading CPG/FMCG brands in the UK – driving consistent growth across your account base Become the go-to expert on the CPG/FMCG sector, enabling us to tailor solutions that best meet the needs of these advertisers Ensure Teads is top-of-mind for CPG/FMCG clients and a vital component of their core media strategy. This involves fostering relationships across all key functions, making sure that key stakeholders are well-versed in our offerings, and striving to establish annual partnerships Responsible for delivery of CPG/FMCG sales targets==== In addition, you will ====
Serve as an industry expert to drive vertical and client success by developing thought leadership within the CPG/FMCG vertical Craft and deliver consultative sales presentations that leverage your in-depth industry knowledge, awareness of market trends, and Teads' comprehensive full-funnel solutions Actively contribute to the accumulation of external and internal market intelligence and insights Take the initiative in engaging with industry committees and participating in conferences to stay at the forefront of industry developments and opportunities==== Requirements ====
Strong understanding and background in CPG/FMCG clients in the UK Ability to build relationships with top marketing/media decision-makers Proven experience in collaborative to build long term sustainable partnership growth Excellent communication and presentation skills Strong knowledge of online video, display, performance and CTV Proven leadership ability to influence, develop, and empower colleagues to achieve objectives with a team approach Strong track record of results delivery and ability to convert business from other media channels Willingness to travel and work across different time zones Passionate – high energy and enthusiasm A self-starter – creative, resourceful and adaptable, able to find solutions to problems whilst delivering a high standard of work===== About Teads =====
Teads operates a leading, cloud-based, omnichannel platform that enables programmatic digital advertising across a global ecosystem of quality digital media.
As an end-to-end solution, Teads’ modular platform allows partners to leverage buy-side, sell-side, creative, data and AI optimization technologies. For advertisers and their agencies, Teads offers a single access point to buy the inventory of many of the world’s best publishers and content providers.
Through exclusive global media partnerships, Teads enables advertisers and agencies to reach billions of unique monthly users in brand safe, responsible advertising environments, while improving the effectiveness and efficiency of digital ad transactions.
Teads partners with the leading marketers, agencies and publishers through a team of 1,200+ people in 50 offices across more than 30 countries.
We're committed to creating a dynamic work environment that values diversity and inclusion, and represents employees across a variety of skill sets. We embrace contributions from all ages, sexes, races, ethnicities, religions, sexual orientations and gender identities.
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