Marketing Executive

2 weeks ago

Bath, United Kingdom Francis Hotel Full time



Marketing Executive - Francis Hotel, Bath - £30000 plus benefits



The opportunity:             



We are looking for
an enthusiastic and inquisitive Marketing Executive to tell the next chapter of
The Francis Hotel’s story. As the hotel embarks on a transformative £13M renovation,
this role is crucial in repositioning The Francis as the premier destination to
stay, dine and unwind in the heart of Bath.



We are
seeking someone who is not just organised and detail-oriented but also deeply
curious about everything Bath has to offer. You will not only uncover and share
the stories of Bath but will also build lasting connections with locals and
colleagues alike, bringing the essence of the city into everything we do. Your
passion for storytelling will shine through across all marketing channels, from
social media and PR to digital campaigns, helping to weave the rich narrative
of The Francis Hotel into the fabric of Bath.



No two
days will be the same, offering you the chance to dive into the full spectrum
of marketing from brand strategy to digital, website and email campaigns. Excellent
communication skills, a collaborative spirit and a flair for a creative
approach are essential to work with the hotel team to bring The Francis Hotel’s
new chapter to life.



About Sutton Hotel
Collection:



The
Sutton Hotel Collection is a privately owned group of historic hotels, each
situated in outstanding locations. Our brand is still young, but our vision has
always been clear, to create a brand that places its people at the heart of the
business, plays an active role in local communities, genuinely cares about its
guests, and consistently delivers an effortless yet authentic and superior
level of service.



Owned
by the Sutton family, who are passionate about being an employer of choice, we
are committed to developing one of the leading upper four-star hotel brands in
the UK. As we continue this exciting journey, we invite you to be part of our
next chapter.



No two days will be the same at The Francis
Hotel. Here
is a glimpse into how this dynamic role could evolve:



You are inquisitive:



The
Francis Hotel is the heartbeat of Bath, nestled in the city’s first Georgian
square, and embodies the down-to-earth, welcoming spirit of the community. Like
the hotel, you are curious and eager to learn about everything happening
locally. You will share your knowledge and passion through friendly and
informative emails, stunning web content, and engaging social media content
(images and videos). Your role will be to help drive the marketing campaign
plan forward, making The Francis the go-to place for discovering what is
happening in Bath.



You
are passionate:



You
are committed to doing things right and are a passionate advocate for Bath. You
will spearhead campaigns that attract locals to our brand-new brasserie with an
open kitchen, and create buzz around our innovative thermal spa experience,
featuring treatments not yet seen in the UK. Through strategic partnerships,
collaborations, sponsorships, PR, advertising, and thoughtful collateral, you
will make The Francis Hotel the talk of the town and a must-visit for locals.



You
are creative:



Bath
is a city with a rich history of discovery and innovation. In 1781, Herschel
discovered Uranus from his home on King William Street, and Beau Nash invented
the first carriages—today’s taxis. In this role, you will collaborate with the
wider marketing team to lead creative thinking and develop innovative marketing
strategies that leave the competition behind and position The Francis Hotel as
a top choice in Bath. You love creating content or working with other content
creators to bring Bath and the hotel to life through photography and video.



You
are culturally minded:



The
Francis Hotel is not just a place to stay; it is a cultural hub that reflects
the vibrant heritage of Bath. You have a deep appreciation for the arts,
history, and the unique character of the city. You will work to ensure that The
Francis Hotel is not only a luxury destination but also a place where guests
and locals alike can experience the cultural richness of Bath. Through curated
events, collaborations with local artists and historians, and culturally relevant
content, you will help The Francis Hotel celebrate and contribute to the
cultural tapestry of the city.



You
are caring and collaborative:



At
The Francis Hotel, we believe in the power of genuine care and collaboration.
You embody this by deeply caring about Bath, producing high-quality work that
reflects your dedication to the hotel's success, and serving as a steadfast
advocate of our brand across all marketing platforms. Your interactions with
the community enhance our reputation, while your collaborative and supportive
nature makes you a valued and integral part of our team, always striving to
uplift others and contribute positively to the hotel's environment.



Our People



The Sutton Hotel Collection is a family-owned
group, by extension, our people are our family. We recognise how much our
people invest in us, in turn, we offer exceptional learning opportunities, as
well as best in class benefits for our team.



Our Benefits



We want to share the Sutton Hotel
Collection’s values of generosity, kindness and contribute towards the happier
lives of you, our people.  Here are some
of the benefits you will receive when you join us:



·      
Free
Hotel Breaks - From the first day of service, you can
benefit from two free breaks of one/two days in any Sutton Hotel Collection
hotel, in a 12-month period.



·      
Leisure
Passes - We encourage you to enjoy your time off
work and will contribute £150 towards a membership at a leisure centre or with
associations such as the National Trust.



·      
Enhanced
Maternity and Paternity Leave
(26 weeks at 90% for expectant mothers, four weeks leave at 90% for fathers)



·      
Institute
of Hospitality - We will pay for your membership, creating
avenues for learning, coaching, and mentoring.



·      
Learning
and Development - An extensive range of training
opportunities are available to facilitate your personal development.



·      
Health
Assured - A confidential service offering CBT
therapy, up-to-date information, support, and advice on a broad range of
subjects.



·      
Subsidised
Learning Courses - We encourage your learning, and
development so would like to contribute to courses you would like us to
explore.



We also provide you with all the basic
benefits such as free nutritious and tasty meals on duty, complimentary on-site
parking, bespoke uniforms where appropriate, regular on and off-site social
events and celebrations and a cycle to work scheme.



At Sutton Hotel Collection, we are an
inclusive, natural, generous, ethical, and diverse group of people, we create
moments that matter as one team – peak performance.



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