Creative Lead, EiQ
4 months ago
Job ID:
Location:Birmingham : Trinity Park : Bi
Position Category:Marketing
Position Type:Employee Regular
The next chapter for LRQA
The future is exciting and rapidly changing. New challenges and opportunities are arising all the time. We’re adapting to these challenges by expanding our portfolio of services and aiming to become the leading global assurance partner. LRQA’s next chapter is set to be an exciting, transformational period of growth. We’re well placed to build on everything we’ve done and further our ambitions for the future. At such an exciting time this is a great opportunity to be part of our next chapter. We are looking for talented people who will support us to build on our strengths and transform our business to be the best partner for our clients.
Businesses face a rapidly changing world of risk. Today, there is a clear expectation that business performance must be aligned with environmental and social interests and it’s time for a new approach to risk management. The era of Assurance is here and we are looking for a senior leader to actively drive that agenda to enable our clients to meet the challenges posed by a changing landscape.
If you can demonstrate you are passionate about growing talent to drive results and motivating them team to surpass our growth goals, this role is for you. Our business model means that when our clients succeed so does our business. Striving for continuous improvement you will understand that we need to innovate the way we engage with our clients, to further drive the growth of our business.
We are seeking a skilled Creative Lead to build the brand of EiQ, the world’s first end-to-end supply chain due diligence platform. This role will own the visual brand for EiQ, developing and enhancing it. This individual will use a combination of their own hands-on skills and their ability to source and manage external providers in order to produce a wide range of creative materials, supporting marketing, sales and the broader range of EiQ stakeholders, as we develop awareness within the responsible sourcing, ESG and supply chain markets
Key Responsibilities:
Own and develop the visual brand identity for EiQ
Own the end-to-end creation process of marketing assets, from concept to production, together with our content expert
Source and manage external agency partners and freelance resources, giving expert direction on new campaigns and projects, ensuring all assets are delivered to brief, on time and on budget.
Develop creative content aligned with short-term and long-term marketing targets
Act as gatekeeper for the full range of marketing assets, including brochures, photography, videos, advertising material, demo videos, teaser videos, customer testimonial videos ensuring all assets comply with global standards
Lead the UI design of our marketing website, using insights from our digital experts, either yourself or by sourcing external experts
Appraise and implement AI tools to augment manual production, in line with wider LRQA AI strategies
Work in partnership with the brand, marketing, digital, comms and content team on creative projects to align where necessary on brand, messaging, resource identification and other creative areas
Develop and maintain relationships with print suppliers, photographers, film makers, illustrators, and designers to continually build our creative network
Keep up to date with industry, design and multi-media trends and be able to translate into new ideas and concepts which drive relevancy in the market
Key health & safety responsibilities:
Assess the risks and work in a safe manner at all times, robustly implementing health and safety rules, instructions and systems and refuse to undertake work that compromises your safety or health.
Report in a timely manner all incidents including near miss and safety observations (NMSO), accidents and injuries and raise any health and safety concerns with your line manager.
Number of direct reports
Geographic area of impact
Size of budget
Key stakeholders
EiQ marketing, sales, product, customer success, group marketing
Technical / Professional Qualifications / Requirements:
-+ years in creative services
Hands-on experience: this would ideally be in traditional design, but we would consider those whose core skills are in video or UI design
Experience with managing creative resources, either in a third-party/freelance or in-house capacity
Ability to manage a complex range of in-house stakeholders within the creative production process (in-house/client-side experience a plus)
Ability with Adobe InDesign, Photoshop, XD a plus
Experience with, or appetite for, implementing AI for creative applications
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