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Head of Web3 Strategy

3 months ago

London, United Kingdom Flight Story Full time

Flight3 is a leading global web3 marketing agency. We work with Layer1s, blue-chip exchanges, and almost everything in between. As part of the wider Flight Story group, we sit on the edge of innovation and disruption in marketing.

About the Role: 

We are looking for a self-driven and experienced Head of Web3 Strategy with knowledge of Web3 and Blockchain to join and help lead the Flight3 team’s marketing efforts. 

The ideal candidate will oversee marketing activities to surprise and delight clients, securing and presenting campaign-defining results. You will manage a team of enthusiastic marketing professionals and will direct our marketing efforts to empower our clients to realise their business objectives. 

A knowledge and passion for Web3, blockchain, and decentralised finance is a must. Additionally, we need you in the office 2-3 days per week as well as operating remotely.

Responsibilities:

  1. Set marketing goals and objectives for client accounts and Zebu Live.
  2. Plan, implement and manage  effective  marketing strategies for client accounts
  3. Contribute to the company's overall growth by attracting new clients, ensuring existing and new clients are satisfied with F3 activity and maintaining long relationships.
  4. Determine KPIs for the marketing department - track and present reports 
  5. Manage the marketing budget
  6. Create and present the annual marketing plan and strategy 
  7. Use data and reports to make evidence-based decisions 
  8. Assist AMs in executing effective marketing campaigns

Requirements

    • 2 + years of work experience in a Head of Web3 Strategy role in the Web3 space
    • Knowledge or experience in and/or Web3/Blockchain
    • Hands-on experience with CRM and SEO tools like Google Analytics, Google Adwords, HubSpot, etc.
    • In-depth knowledge of big data analysis
    • Experience of producing and presenting reports
    • Management experience 
    • Additional marketing certifications are a plus


If you are passionate about delivering to our clients, through compelling marketing activity and are eager to contribute to leading the marketing team within a dynamic marketing agency we would love to hear from you.

Please record a 60-second video using Loom, showcasing your proudest work achievement to date. Once done, include the link in your CV.

Benefits

  • The salary offered for this role is dependent on experience and location.
  • Looking for candidates in London and Europe.
  • Opportunity to join the share option scheme