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Media Analyst

2 months ago

UK, UK, United Kingdom Mackin Talent Europe & APAC Full time

Our client in London is currently seeking a highly experienced and motivated Media Analyst.


This will be a 12 month remote position.


Our client is looking for a media analyst to join their Media Intelligence team to analyse press coverage and social media conversation in the EMEA region. They should have solid numeric and quantitative analysis skills. The analyst will be responsible for monitoring news cycles and providing insights on most pressing issues. Additionally, this role will sit at the heart of client's global effort to quantify the impact of the work of its communications team for all reactive as well as proactive activity.

The ideal candidate will excel at working collaboratively with colleagues all over the world and can consistently deliver high-quality work even under time constraints. Candidates should be strong communicators. Attention to detail, ability to remain flexible in a fast-paced environment, strong qualitative and quantitative analysis skills as well as organizational skills are critical.

This role is ideal for someone who has had first hand experience in journalism and/or communications career, in academic research, at a think tank, or after working for a media agency, media analysis firm, or media measurement platform. By analysing media activity, you will gain a thorough understanding of how to define the impact of proactive and reactive media cycles at a very large scale around the world.

This position will be the ideal basis for a further career in the communications team or in some of the world’s largest organizations in the public eye.

RESPONSIBILITIES:

  • Read, analyze, and summarize media coverage of important issues Inform the wider team on news cycles and policy issues domestically and internationally, and put them into their local context.
  • Create reports with media insights (including visualization) to assess the impact of different news cycles and inform future strategy
  • Support the communications team in developing meaningful success metrics for its campaigns and initiatives across traditional (news) media outlets as well as owned, paid-for and earned social media activity


MINIMUM QUALIFICATIONS:

  • 2+ years of experience in a media analysis, research, journalistic, communications or related role, or working for a media agency, media analysis firm, a media measurement platform or think tank
  • Fluent in English. Additional languages (French or German) are a major plus.
  • Familiarity with the media market in EMEA(UK specifically)
  • Experience owning multiple deliverables and working in a deadline driven environment
  • Experience in handling data sets and visualizing data a plus
  • Experience drafting messaging materials; writing news summaries is a plus
  • Bachelor's degree in Communications, Journalism, Public Relations, Broadcast, Political Science, Marketing, Economics, Statistics or related field


PREFERRED QUALIFICATIONS:

  • Experience in working with media monitoring tools a plus
  • Experience in carrying out measurement projects using data platforms to monitor media coverage and analyze social media conversation
  • Understanding of metrics and analytics within the media environment


BENEFITS:

• Competitive salary

• Healthcare contribution and inclusion in company pension scheme

• Work laptop and phone

• 25 days annual leave (pro-rata) plus paid bank holidays

• Expanding workforce with potential for career progression for top performers

• Working with a company that will make your CV stand out.