Director- Digital Marketing

2 weeks ago

London London EC, Central London, United Kingdom myGwork Full time

This job is with American Express, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

You Lead the Way. We’ve Got Your Back.

With the right backing, people and businesses have the power to progress in incredible ways. When you join Team Amex, you become part of a global and diverse community of colleagues with an unwavering commitment to back our customers, communities and each other. Here, you’ll learn and grow as we help you create a career journey that’s unique and meaningful to you with benefits, programs, and flexibility that support you personally and professionally.

At American Express, you’ll be recognized for your contributions, leadership, and impact—every colleague has the opportunity to share in the company’s success. Together, we’ll win as a team, striving to uphold our company values and powerful backing promise to provide the world’s best customer experience every day. And we’ll do it with the utmost integrity, and in an environment where everyone is seen, heard and feels like they belong.

Join Team Amex and let's lead the way together.

International Insurance has the twin remit of driving cost-efficient provision of No Additional Charge (NAC) insurances to Cardmembers and supporting the growth of cross-sold “Fee Insurance” revenue across international markets.

This newly created role will support the acceleration of Fee Insurance revenue growth through supporting the digitization of acquisition, driving better integration into Amex customer marketing ecosystems and maximizing marketing return through channel management and investment optimization.

The successful candidate will report directly to the Head of International Insurance and collaborate with other members of the central team, international market teams, enterprise partners and external third parties.

How will you make an impact in this role?

Principal Accountabilities

  • Define the strategy and collaborate with markets and Enterprise partners to integrate insurance sales and marketing into Amex digital placements and customer marketing treatments
  • Define, understand and analyse channel performance data across markets to support investment optimization decisions and drive strategic decision-making
  • Assess and advise markets on how and where digital tactics can be combined with offline channels (sales / telemarketing) to deliver increased volume and maximise ROI
  • Own the ongoing development of our central digital sales platform to support market ambition and drive revenue growth
  • Oversee the ongoing development of cost-efficient external channel capabilities and integration into existing Card marketing channels while enhancing digital tracking and targeting capabilities
  • Ensure central and market plans demonstrate principles of good governance and a strong control ethos in line with Enterprise requirements
  • Manage a diverse team of 6 colleagues (hybrid and virtual).

Minimum Qualifications:

  • Proven success of driving commercial results in a digital acquisition or performance marketing function
  • Deep understanding of Amex internal marketing systems and processes including thorough knowledge of Enterprise digital assets
  • Proven experience in digital channel management and delivering investment optimization strategies
  • Proven ability to with markets and internal partners to co-create, size and prioritize initiatives within the planning framework
  • Demonstrated strategic thought leadership, synthesizing complex issues into specific plans and actions with linkages to broader business impacts
  • Experience working in a "central team" environment supporting multiple markets with diverse needs and objectives
  • Proven ability to attract, lead and engage talent, and provide continuous development through feedback and coaching
  • Track record of building strong relationships and influencing external partners and successfully partnering with internal stakeholders
  • Top-tier analytical skills and demonstrated success in driving critical business decisions backed by data and insight
  • Strong written and verbal communication skills, able to distil complex information into impactful messages to drive action
  • Tenacity and curiosity, with an ability to deal with a diverse set of business issues

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include:

  • Competitive base salaries
  • Bonus incentives
  • Support for financial-well-being and retirement
  • Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
  • Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
  • Generous paid parental leave policies (depending on your location)
  • Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
  • Free and confidential counseling support through our Healthy Minds program
  • Career development and training opportunities

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.

#LI-DNI

  • Digital Marketing Strategy Director

    2 weeks ago

    London, Greater London, United Kingdom Digital Waffle Full time

    At Digital Waffle, we are seeking an exceptional Digital Marketing Strategy Director to lead our paid search campaigns. With a salary of up to £42K and the flexibility to work remotely, this role is perfect for those who want to stay ahead in their career.About the Role:We are looking for someone with excellent knowledge of paid search campaigns and...

  • Marketing Manager

    1 week ago

    London, EC1, Central London, United Kingdom Sheraton Grand London Park Lane Full time

    When you join the Sheraton family, you become a member of its global community. We've been a place to gather and connect since 1937. At Sheraton, associates create a sense of belonging in more than 400 communities around the world. We invite, we welcome, and we connect guests through engaging experiences and thoughtful service. If you're a team...

  • Digital Marketing Strategist

    1 month ago

    London, Greater London, United Kingdom Herd Digital Full time

    Herd Digital Paid Media Director RoleJoin Herd Digital, an independent digital marketing agency, in the role of Paid Media Director. This position offers a unique blend of innovative campaigns, a strong client portfolio, and a dynamic team environment.Paid Media Director OverviewAs a Paid Media Director at Herd Digital, you will take a hands-on approach to...

  • Digital Marketing Strategist

    4 weeks ago

    London, Greater London, United Kingdom Blu Digital Full time

    Job DescriptionOur team at Blu Digital is seeking a skilled PPC Account Director to contribute to the development, planning, and implementation of our digital marketing strategy across PPC, Affiliates, and retargeting.The ideal candidate will have experience managing campaigns in Google and Microsoft ad accounts, as well as improving retargeting and display...

  • Marketing Director

    2 weeks ago

    London, Greater London, United Kingdom Digital Waffle Full time

    **Job Description**At Digital Waffle, we are seeking a seasoned Marketing Director to lead our marketing efforts and drive business growth. The successful candidate will be responsible for developing and executing a comprehensive marketing strategy that showcases our brand's unique value proposition.The ideal candidate will have a proven track record of...

  • Digital Marketing Strategist

    2 weeks ago

    London, Greater London, United Kingdom Herd Digital Full time

    Paid Media Director Role OverviewAt Herd Digital, we seek a seasoned Paid Media Director to spearhead our paid media efforts. If you have extensive experience in PPC and Paid Social advertising, we'd love to hear from you.Your Key ResponsibilitiesLead a team of account managers and executives in executing high-performance campaigns, ensuring seamless client...

  • Digital Marketing Director

    3 weeks ago

    London, Greater London, United Kingdom Digital Waffle Full time

    Head of MarketingA pivotal role within Digital Waffle is available for an accomplished Head of Marketing.Responsibilities include developing and executing a comprehensive marketing strategy, leading multi-channel campaigns, maintaining brand identity, and championing innovative marketing trends. Key duties also involve:Analyzing marketing performance to...

  • Digital Marketing Strategist

    2 weeks ago

    London, Greater London, United Kingdom Digital Waffle Full time

    Job DescriptionCompany Overview: At Digital Waffle, we partner with dynamic brands worldwide to provide cohesive marketing strategies and digital services.Salary: $120,000 - $150,000 per year (dependent on experience)Key Responsibilities:Develop well-thought-out marketing plans with established goals, KPIs, and Metric MapsProvide proactive suggestions to...

  • Chief Marketing Director

    4 weeks ago

    London, Greater London, United Kingdom Digital Waffle Full time

    Unlock career opportunities at Digital Waffle as a Chief Marketing Director. This is a pivotal role responsible for spearheading the growth of our B2B SaaS company through innovative marketing strategies.Key Responsibilities:Develop and execute a comprehensive marketing strategy to position our brand as a trusted partner.Lead multi-channel campaigns,...

  • Senior Digital Director

    3 weeks ago

    London, Greater London, United Kingdom Sphere Digital Recruitment Group Full time

    Job OverviewWe are seeking an experienced Senior Digital Director to join our team at Sphere Digital Recruitment Group.This is a fantastic opportunity for a seasoned professional to take on a leadership role and drive the success of our clients' digital marketing campaigns.The ideal candidate will have extensive experience in performance marketing, with a...

  • Digital Marketing Director

    2 months ago

    London, Greater London, United Kingdom Talent Hub Resourcing Solutions Ltd Full time

    Digital Marketing DirectorSalary circa £90,000 - £100,000Brighton and HoveThis is a brand new opportunity to lead the Digital Marketing team at a digital company in Brighton and Hove. You will be leveraging their website performance through Paid Media, SEO, CRO, Content, and driving activities across Email and their global websites.Key responsibilities...

  • Digital Marketing Director

    2 weeks ago

    London, Greater London, United Kingdom Richemont Full time

    Operational Digital ExpertiseWe are seeking a skilled Digital Marketing Director to lead our digital acquisition channels, including Paid Search, Social Media, Affiliates, and SEO. This role involves managing resources, budgets, content syndication, optimising workflows, and driving growth objectives.Candidates should have experience in growth-focused roles,...

  • Digital Marketing Director

    3 weeks ago

    London, Greater London, United Kingdom We are social Full time

    Digital Marketing DirectorWe Are Social, a global socially-led creative agency, is seeking a Digital Marketing Director to expand our client base and drive revenue growth across Europe and the UK.As a seasoned business development professional, you will have a proven track record of building business within digital marketing services. Your expertise should...

  • Digital Marketing Director

    2 weeks ago

    London, Greater London, United Kingdom HONOR Full time

    Job Title: Digital Marketing DirectorWe are seeking a highly skilled Digital Marketing Director to lead our social media marketing efforts in the UK market. As a key member of our team, you will be responsible for developing and executing innovative digital marketing strategies that drive business growth and brand awareness.About HONORHONOR is a leading...

  • Digital Marketing Solutions Lead

    2 weeks ago

    London, Greater London, United Kingdom Digital Waffle Full time

    Digital Waffle is an award-winning marketing agency offering comprehensive digital services. We partner with dynamic brands worldwide to provide cohesive marketing strategies.We are currently seeking a highly skilled Account Consultancy Executive to join our team.The successful candidate will have a strong background in account management, with a proven...

  • Digital Marketing Director

    3 weeks ago

    London, Greater London, United Kingdom Inventum Group Full time

    Inventum Group, a leading media and entertainment business, is seeking an experienced Digital Marketing Director to lead their engagement and acquisition marketing efforts. This 9-month full-time contract position offers a unique opportunity for a skilled professional to drive digital performance and presence across various channels.**Job Summary:**The...

  • Digital Marketing Director

    3 days ago

    London, Greater London, United Kingdom Additional Resources Full time

    Job OverviewWe are seeking a skilled Digital Marketing Director to join our team in East London. As an Account Director, you will play a pivotal role in managing high-profile accounts, developing strategies, and delivering exceptional social media campaigns.

  • Digital Marketing Director

    2 weeks ago

    London, Greater London, United Kingdom MANU FORTI Full time

    Estimated Salary: $120,000 - $180,000 per year.About the RoleWe are seeking a highly skilled Digital Marketing Director to join our team at Manu Forti. As a key member of our marketing department, you will be responsible for leading our marketing efforts and developing strategies to drive business growth.The successful candidate will have a proven track...

  • Digital Marketing Director

    1 week ago

    London, Greater London, United Kingdom The Candidate Recruitment Agency Full time

    Job OverviewThe Candidate Recruitment Agency is seeking a seasoned Digital Marketing Director to drive innovative digital marketing strategies and enhance brand visibility. The ideal candidate will oversee the development and execution of comprehensive digital marketing campaigns aligned with business objectives.Key Responsibilities:Develop and execute...

  • Digital Marketing Director

    4 weeks ago

    London, Greater London, United Kingdom Career Moves Group I BCorp™ Full time

    **Key Responsibilities**We are looking for a top Digital Account Director to join one of our amazing teams focused on a key FMCG client.As a Digital Account Director, you'll be responsible for leading and delivering impactful digital campaigns for our client. You'll build strong client relationships, collaborate with cross-functional teams, and ensure...