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Data Audience Insight Manager
3 months ago
Our Client
We are looking for a Data Insights and Audience Manager for a worlds leading lifestyle publisher.
You'll work closely with editorial, commercial, product, and marketing teams, advising on content performance and ensuring the platforms are all growing and the sites are performing as best as they can.
We're looking for someone to input into the creative editorial process with insight on data targeting and audience profile segments for the editorial campaign calendar, maximising cut-through and reach within communities and interest points.
The Role
- Work with the commercial team to include insights for client pitches and proposals
- Present reports and data insights to company stakeholders and clients
- Build and develop research communities for each brand
- Build and share weekly and monthly data reports to track success and feed into any strategy updates
- Be an expert user of analysis and measurement tools and a strong communicator to provide timely and in-depth reporting to business leaders.
What are we looking for?
● Permutive experience essential.
● A deep understanding of what benefits a DMP brings a publisher and the possible advertising products that can be developed
● Experience of working with Ad Technology vendors and platforms including Google Ad Manager
● Robust analytical abilities and confidence in the use of data
● Strong communication and stakeholder management skills; ability to influence and guide effectively amongst different levels of stakeholder seniority.
● Commercially astute with the ability to produce business cases.
● Experience with reporting tools such as QlikView, GAM and Google Data Studio or similar products
● Track record of structuring and analysing complex problems
If this sounds like you, please apply within.
We are not able to get back to every application (although we will try). If you don't hear from us within 7 working days, I’m afraid that your application has not been successful on this occasion. Please visit our website to register your CV and we will be in contact as soon as we have suitable vacancies for you.