Head of Stores Marketing

7 days ago


London, UK, United Kingdom Sanderson King Full time

Head of Stores & Trade Marketing / London / up to £100,000 + package


*please note that we are only able to progress people who have previously worked for a large retail brand with 100+ retail sites*


Role Overview

As a senior member of the UK Marketing team, the Head of Stores & Trade Marketing is responsible for leading trade marketing and activation efforts across the UK and Ireland. This role focuses on driving short-term growth and volume for store partners by implementing trade plans and localised marketing initiatives. Managing a team of approximately 15 (with 2–3 direct reports), the position works closely with retail teams to identify opportunities for growth across the store estate, developing tailored regional and divisional marketing plans to drive store demand and improve performance. This role collaborates with various business stakeholders to deliver effective store and trade marketing strategies.


Key Responsibilities

  • Lead trade marketing and store initiatives to achieve trading performance goals, including:
  • Activation of key trading events.
  • Development and implementation of local and regional marketing strategies.
  • Creation of divisional growth marketing plans.
  • Competitor response marketing strategies.
  • Marketing support for store relocations and refurbishments.
  • Oversee in-store launch strategies for trading campaigns, collaborating with marketing services and store operations to ensure effective and consistent delivery.
  • Partner with Marketing Services to activate marketing plans across multiple channels and touchpoints.
  • Work alongside product and commercial teams to integrate key product launches into marketing efforts.
  • Use data insights and analytics to identify opportunities, ensuring plans deliver a positive ROI and achieve performance metrics.
  • Manage and develop the local/stores marketing team, ensuring the delivery of regional marketing plans that drive growth and volume.
  • Collaborate with divisional managers to create tailored marketing plans that align with divisional goals.
  • Establish processes for tracking the impact of local marketing efforts, including regular reporting on performance and engagement with senior stakeholders.
  • Represent marketing plans at regional store forums and partner events.
  • Develop and implement competitor communication strategies at a local level.
  • Share performance insights across the business to ensure alignment and understanding of marketing efforts.
  • Lead a test-and-learn agenda, embedding insights into future strategies to optimise outcomes.


Experience and Skills

  • 7+ years of experience in senior marketing or trading roles.
  • Strong collaborative skills with the ability to lead cross-functional teams effectively.
  • Analytical mindset, with the ability to leverage data and insights to inform strategies and decision-making.
  • Creative thinker with a proven track record of driving innovation and change.
  • Experienced in leading and developing teams.
  • Expertise in local and regional marketing strategies.


This role offers the opportunity to lead impactful marketing strategies, influencing growth and performance at a regional and national level. Ideal for candidates with a strong background in trade or retail marketing, and a passion for delivering data-driven results.



  • London,, UK, United Kingdom EMR | Specialist in Marketing Recruitment Full time

    Head of Content Marketing Opportunity with a thriving SaaS organisation!Exciting opportunity for an experienced content marketing leader to join a fast-growing SaaS business. Ideal for someone with a strong background in technology and a passion for driving impactful content strategies.Duties & Responsibilities:Content Marketing Strategy:Create and execute a...

  • Head of Marketing

    4 weeks ago


    London,, UK, United Kingdom Plexus Resource Solutions Full time

    Job: Head of Marketing Industry: Solana game enginesLocation: RemoteSalary: Competitive Plexus has a brand new start up client who specialises in Solana game engines to develop and improve developers applications and games. Harnessing Ephemeral Rollups and a global network of fast SVM instances, developers can access Solana's performance and capabilities...

  • Head of Marketing

    1 month ago


    London,, UK, United Kingdom Aspiron Search Full time

    Join a small but mighty team making a big impact in the Cyber Security industryLead the marketing function and drive growth for a leading ASM and Vulnerability Management platformEnjoy a flexible, collaborative culture focused on continuous improvement and employee well-beingOur client is a fast-growing Cyber Security company that provides a proactive...

  • Head of Market Risk

    2 weeks ago


    London,, UK, United Kingdom Vallum Associates Full time

    Role: Head of Market Risk - CommoditiesLocation: LondonClient: Trading HouseRoleI am excited to be advertising a Head Of Market Risk position, within a Global Trading House based in London. ResponsibilitiesAs the Head Of Market Risk for all Trading activities within the business, some of your responsibilities will include:Monitor Actual Risk, Annual Loss,...

  • Head of Marketing

    2 weeks ago


    London,, UK, United Kingdom Resources Group Full time

    CD667702Head of Marketing - Market Research Start-Upc. £50,000; London/HybridReally exciting opportunity to bring your marketing expertise and enact growth plans for a developing market research firm!Joining at a time of good growth, this innovative, start-up market research firm is well backed, and is already involved in a range of key projects centred on...


  • London,, UK, United Kingdom LEON CYCLE Full time

    Leon Cycle is an e-bike business that was established in Germany in 2014 and has since developed business operations in over 10 countries across Europe, North America and APAC. Leon Cycle offers a range of e-bike models from mountain e-bikes, folding e-bikes, trekking e-bikes and step thru e-bikes. We are a Direct-to-Consumer (D2C) business with our own...

  • Head of Marketing

    1 month ago


    London,, UK, United Kingdom MKJ Ignite Full time

    Head of MarketingFMCG - Beverages London (Hybrid) c.£100,000 + BenefitsThe opportunity: A multi-channel purpose-led B Corp with a clear ambition to grow the business over the next 4 years is looking to appoint a Head of Marketing. A leadership opportunity, taking ownership of the overall brand comms plan alongside channel by channel marketing strategies,...

  • Head of Marketing

    3 days ago


    London,, UK, United Kingdom Springboard Success Full time

    Head of Marketing – International B2B Conferences Central London - 2 days a week in the office - Hybrid role. Salary up to 45K basic with lucrative bonus structure. You must have experience in B2B events marketing, preferably within conferences, to be considered for this role.Our client, a thriving and close-knit team specialising in international B2B...

  • Head of Marketing

    4 weeks ago


    London, UK, UK, United Kingdom Plexus Resource Solutions Full time

    Head of Marketing – GameFi Engine (Solana) – Europe/APAC RemotePlexus is partnered with an emerging Game Engine built on Solana; allowing game developers the opportunity to bring gaming on chain with faster and more cost-effective deployment with near-zero latency.They are looking for a Head of Marketing to lead their Marketing Function in-house. Details...

  • Head of Marketing

    1 month ago


    London, UK, UK, United Kingdom Gleeson Recruitment Group Full time

    Head of Marketing Location: London About the Company Our client is a London-based tech company that's reshaping the landscape of dental healthcare through innovative, patient-focused technology. With strong partnerships across the dental industry, they're on a mission to simplify workflows and empower healthcare providers to help patients make...

  • Head of Marketing

    2 weeks ago


    London,, UK, United Kingdom Bloom Careers Full time

    Head of Marketing£70k - £80k + Bonus and BenefitsNorth West London (Hybrid)My client is a premium beauty and wellness brand who have seen significant growth over the past three years. The purpose of this role is to manage the marketing team and drive the brand strategy forward. Our ideal candidate will have a head for luxury branding and ecommerce, with an...

  • Head of Marketing

    1 week ago


    London,, UK, United Kingdom Bloom Careers Full time

    Head of Marketing£70k - £80k + Bonus and BenefitsNorth London (Hybrid)My client is a leading beauty brand owner who have seen significant growth over the past three years. The purpose of this role is to manage the marketing team and drive the brand strategy forward. Our ideal candidate will have a head for luxury branding and ecommerce, with an...

  • Head of Marketing

    4 weeks ago


    London ,, UK, United Kingdom MANU FORTI Full time

    Head of Marketing sought to join the B2B events arm of a big-name media business working on a Tier 1 event worth 30M+. The successful candidate will manage two Senior Marketing Managers, overseeing all marketing milestones and project deliverables, while contributing to broader marketing strategy development. This position is ideal for someone with a...

  • Head of Marketing

    4 weeks ago


    London,, UK, United Kingdom Ingenio Global Full time

    Title - Head of MarketingReporting to - CEOLocation - Hybrid, London (office 1 day per week, travel to Dublin quarterly)Package - £100-120k, 20% bonus & benefitsTarget Start Date - Jan/Feb 2025Interview Process - 3 stages with a panel presentation as finalOur client is a B2B SaaS business at £5m ARR, with clients across Europe (mostly UKI) and has a market...

  • Head of Marketing

    1 month ago


    London, UK, UK, United Kingdom David Aaron Part time

    Company DescriptionDavid Aaron Ltd is a renowned gallery in Mayfair, London, specialising in Classical Greek and Roman, Egyptian, Near Eastern, and Islamic works of art, as well as important items of natural history. The gallery has facilitated the creation of celebrated private collections and collaborated with major museums worldwide.Role DescriptionThis...

  • Head of Marketing

    1 month ago


    London,, UK, United Kingdom ABR Talent l Customer Success Recruitment for Start-up & Scale-up SaaS businesses Full time

    The Company:Privately owned high-growth HealthTech solution helping drive clinical value and patient engagement!Looking to 5x their revenue by end of 2025 and close to securing Series-A funding!Seriously investing in their key departments and looking for leaders who are keen to grow!The Opportunity:Lead the marketing strategy for this exciting Health-tech...


  • London, UK, United Kingdom Dimensional Fund Advisors Ltd Full time

    Head of Marketing, EMEA The Head of Marketing, EMEA is responsible for developing and delivering a marketing strategy for Dimensional’s EMEA business that connects the firm’s global initiatives to meet the needs of the local business. The role serves as a marketing consultant to the EMEA business and leads the London-based marketing team with a focus on...

  • Head of Marketing

    2 weeks ago


    London,, UK, United Kingdom NOTHREAT Full time

    Role DescriptionThis is a full-time hybrid/remote role for a Head of Marketing at Nothreat. The Head of Marketing will be responsible for packing our products, managing marketing, conducting competitor market research, building marketing funnels, and digital marketing.While the ideal candidate is in London, we are also happy to review applications within the...

  • Head of Marketing

    1 month ago


    London,, UK, United Kingdom Six Nations Rugby Full time

    About UsSix Nations Rugby Ltd (SNRL) is the official organising body of the annual men’s, women’s and U20s Six Nations Championships and the Summer and Autumn International Series (SNS/ANS). SNRL is also a co-owner of the new Nations Cup competition, shared with SANZAAR, which will be played on a biannual basis from 2026. Working in partnership with its...

  • Head of Clients

    1 week ago


    London , London, UK, United Kingdom Anthem Consulting Full time

    Head of Clients & Markets – leading a team of account managers and sector leads within a prestigious global law firm. London/Hybrid. This is one of the world’s leading law firms with a reputation for having a great culture where D&I and flexibility is top of the agenda. Under new business development leadership, the firm is now looking for a...