Senior Transcreation Manager/ Regional Globalization Director

3 months ago

London, UK, United Kingdom Tag Full time

REGIONAL GLOBALIZATION DIRECTOR

Location: Poland Street, London

Reports to: Sr. Globalisation Director

Direct Reports: Project Managers, Sr. Project Managers


Why choose Tag?

We are the long-standing, production partner of choice that has helped brands across borders and cultures for over half a century achieve their business goals. With 2,700 experts in 29 countries across the world, we are a global team of collaborators, innovators, and motivators.

We pride ourselves on creating empowering, safe, and supportive environments for all our employees, regardless of race, gender, sexual orientation, ability, or any other defining factor. We embrace difference through diversity of thought, experience, and expertise to maximise potential and bring the greatest benefits for our people and our clients.

We can’t bring big ideas to life without exceptional people. At Tag, we respect individuality and the power of the collective. We want people to be themselves, unafraid to voice ideas, no matter how big they are or who they come from.

In June 2023, Tag was acquired by dentsu Group, Inc, though we remain a distinct brand that is led by David Kassler, Tag Global CEO, headquartered in London. As dentsu’s acquisition of Tag significantly expands content delivery capabilities, Tag’s expertise to deliver personalized, omnichannel content in real-time and at-scale for clients remains unparalleled across the entire customer journey, unlocking marketing effectiveness and efficiency.

Tag and dentsu bring together our innovation and technology infrastructure to help solve clients’ toughest challenges. United in business acumen, we share similar core values, company culture, and embrace a vision “to be at the forefront of people-centric transformations that shape society.

dentsu was founded over 120 years ago and proudly counts nearly 72,000 employees around the world.


The role

The Regional Globalization Director is an account-based position that oversees providing Globalization services for their client base.


Responsibilities


  • Responsible for day-to-day client relationship management
  • Lead the end-to-end process of client onboarding for localization and globalization services, ensuring seamless transitions from global to regional to local service delivery.
  • Develop and oversee necessary frameworks that account for regional market complexities, legal considerations, and cultural nuances for globalization.
  • Provide advice and support to transcreation team in terms of project timelines and budgets
  • Manage billing and provide information requested by Finance for monthly billings report
  • If applicable, produce and present financial reports to clients on spending
  • Proactively and independently conduct client presentations and attend client meetings
  • Regularly conduct follow ups and client satisfaction surveys after delivery of projects to maintain quality and client relationship
  • Identify potential new business for existing clients and ways of increasing profitability for those accounts
  • Support Globalization team in handling issue escalation and resolution by following the set client complaints/escalation procedure
  • Lead or participate in RFPs and pitches for new and existing clients, contribute to rate cards, pricing strategy and contract negotiations
  • Initiate and take an active part in research and testing of new developments such as studio integration, new project and workflow management tools etc.
  • Actively investigate competitors and their service offering
  • Identify training needs in team
  • Give input on improvements, processes and workflows, standard timelines for types of service, communications between departments etc.


Skills and Experience required

  • Bachelor’s degree in related field. A combination of education and work experience can be substituted.
  • Minimum 5+ years' experience in advertising or translation agency
  • Proficient in MS Word, PPT & Excel
  • Basic understanding of P&L Management
  • 5+ years' experience with industry leading Translation Software (CAT Tools)
  • 5+ years people management experience
  • Experience with Global Account Management specifically in managing multi-regional or global accounts, with strong cross-cultural communication and international strategy skills.
  • Bilingual
  • Excellent customer service skills
  • Excellent written and interpersonal skills
  • Excellent presentation skills
  • Highly organized with excellent attention to details
  • Able to motivate, develop and lead a team


As an ethical employer, Tag will never ask job applicants to provide private, sensitive information upfront or make offers of employment contingent on financial requests or responsibilities from any candidate.

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