Senior Strategist

4 weeks ago


UK, UK, United Kingdom The Goat Agency Full time

Job Title: Senior Strategist

Contract: 12 Month FTC - MAT Cover


Location: We're remote-first (meaning we'd never ask you to come in for set days a week), but we'd love to see you in our London office on occasion for team days, collaborative working and if you need somewhere to work ahead of socials


The Goat Agency is the global leading Social & Influencer Marketing Agency. We are seeking an experienced Senior Strategist to join our team on a maternity cover basis. In this role, you will be responsible for leading the development of innovative, insight-driven strategies for our clients. You will bring a deep understanding of market trends, cultural insights, and client needs to craft compelling, integrated campaigns that drive results. As a Senior Strategist, you will collaborate closely with our creative and campaign teams to ensure that strategic vision is seamlessly executed across all touchpoints.


Responsibilities:

  • Strategic Brief Analysis: Expertly analyse and interpret client briefs, identifying the strategic and creative needs for both RFPs and retained clients, while anticipating potential challenges and opportunities.
  • Proposal Leadership: Lead and oversee the entire proposal development process, ensuring that all proposals are strategically sound, creatively innovative, and completed within the required timelines.
  • Macro Context Awareness: Develop a deep understanding of the broader industry, market trends, and cultural contexts that impact client projects, using this knowledge to inform strategic decisions.
  • Integrated Strategy Development: Drive the creation and development of comprehensive, integrated strategies for clients, including proactive, culturally relevant, and reactive ideas that resonate across all channels.
  • Strategic Communication: Ensure strategic rigor and clarity in all client communications, making sure that the core message is compelling, well-articulated, and effectively executed throughout the campaign.
  • Insight-Led Research & Recommendations: Utilise advanced research and analytical skills to extract valuable insights, translating them into clear, actionable recommendations that drive client success.
  • Creative Strategy Alignment: Collaborate closely with the campaign team to maintain alignment between the creative strategy and campaign execution, ensuring consistency and effectiveness throughout the project lifecycle.
  • Quality Assurance: Oversee the accuracy and quality of all proposals, supporting materials, and client-facing documents, ensuring they meet the highest standards of grammar, style, continuity, and content.
  • Creative Leadership: Lead and facilitate high-level creative brainstorming sessions, leveraging data and insights to support and validate innovative ideas that align with the client's strategic goals.


Required skills and experience to apply:


  • 2-3 years experience in a similar role
  • Experience line managing junior members
  • Strong written, communication and note taking skills
  • Generally tech-savvy, working remotely (on Mac OS)
  • Native user of various Social Media Platforms with a strong understanding of each
  • An eye for design or design experience very useful
  • Any previous experience working in a client-facing role is advantageous
  • Any specific interests relevant to our work, for example including: gaming, sport, fashion, tech, travel, food & drink, sustainability etc.


Company Culture and Benefits:


  • Regular social events and ongoing clubs
  • £200 grant to make your working from home set up comfortable
  • Provided MacBook laptop to work from
  • Flexi-hours
  • Hybrid working
  • Health and wellbeing allowance after one year of employment
  • Health insurance after one year of employment
  • One day of additional leave for every year you’re at The Goat Agency up to five years
  • Increased pension contributions based on length of employment

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