Event Marketing Executive

23 hours ago

London UK, UK, United Kingdom Port Technology International - PTI Full time

An exciting opportunity for an Event Marketing Executive to build on their marketing knowledge in a fast-paced global B2B media company that reaches the Ports and Terminals industry. This is an exciting role with the opportunity to develop marketing skills including, but not limited to, partnership development, lead generation, analysis & reporting, social media and content marketing.


You will play an integral part in the team, working with our Marketing Manager to help plan, coordinate and execute our marketing strategy to ensure our products reach the right people at the right time. You will be involved in the full marketing mix and learn everything from building emails through to creating and executing marketing campaigns through various media channels.


You will report into the Head of Events with your focus primarily on event marketing. Understanding the market, finding the best partners to work with, and securing media partnerships as well as building out social media to help support the ongoing marketing event plans.


The Company


Port Technology International is a leading multi-channel media company delivering conferences in Europe and the United States, with an extended portfolio planned for 2025/2026. PTI also produces a technical journal published bi-monthly and a world-renowned website for news, technical content and sourcing suppliers.


The Port Technology journal is the only technical preview and review of advanced technologies for ports, harbours and terminals world-wide. Each edition features over 30 technical papers written by leading industry professionals, which reflect emerging trends and technical advances that enhance efficiency and increase productivity in ports and terminals.


The maritime industry sits at the centre of the global economy, and ports and terminals are vital to ensuring the safe passage of goods across the supply chain. Massive technological changes mean now is a great time to enter the industry, with the biggest ports, terminal operators, carriers and logistics firms investing heavily to connect cities, countries and regions through the power of trade.


The Role:

We are looking for an enthusiastic, determined and ambitious individual capable of managing multiple projects simultaneously, meeting deadlines, demonstrating attention for detail and delivering results.


Main duties and responsibilities:

  • Design, test and implement successful marketing campaigns.
  • Develop strategies and tactics to get generate interest in our events and drive qualified leads to our sales team.
  • Produce valuable and engaging content for our website that attracts and converts sponsors/delegates.
  • Create clear event marketing copy for diverse marketing distributions (brochures, emails, websites, social media, etc.)
  • Design and implement direct email marketing campaigns.
  • Collaborate with graphic designer to produce promotional materials.
  • Perform research on current social media trends.
  • Collaborate with other team members to optimise campaign success and ensure brand consistency.
  • Communicate with social media followers, respond to queries in a timely manner and monitor comments.
  • Suggest and implement new social media features to develop brand awareness, like promotions and competitions.
  • Stay up to date with current technologies and trends in marketing, design tools and applications.


To be successful, you will:

  • Have previous experience in event marketing or a similar role
  • Be a quick learner and able to pick up relatively complex systems and processes quickly.
  • Have excellent time management and communication skills.
  • Have a high degree of organisational skills, attention to detail and administrative skills.
  • Be able to collaborate effectively with people across the business.
  • Be a team player and happy to help the team where necessary.
  • Have a willingness to develop, learn and take independent responsibility.


Desired but not required experience in:

  • Pardot and Salesforce
  • WordPress
  • Paid Social Channels


What we offer:

  • Competitive annual salary
  • Performance related bonus
  • Inspiring and motivational environment with a great team spirit
  • The opportunity to work in a company that is a genuine leader within the sector and highly recognised for empowering employees.
  • We will provide support, training, coaching to allow you to develop your skills and build a successful career.
  • The opportunity to work within a high-quality team and within a company where trust & integrity are our leading values.
  • There are fantastic career opportunities within the wider business for stellar performers as we continue to grow.
  • Fresh, vibrant serviced offices based in Victoria with many member benefits including in-house coffee barista, table tennis, wellness rooms and online/in-store discounts.

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